Thousands of 5-star reviews
All Natural, Non-Toxic Deodorant That Works
Trust your pits to the experts. Get long-lasting protection, without the toxins.
- Made with simple, organic ingredients that are 100% natural and safe
- Formulated for sensitive skin, with a small amount of baking soda to keep you smelling great (even after a workout)
- No aluminum, parabens, fragrance, triclosan, talc, propylene glycol, or anything artificial
Our Best Seller
Our Best Seller
CHARCOAL DEODORANT
Starts at
$ 16.00
Activated coconut charcoal contains added detoxifying benefits while also deodorizing and disinfecting. Goes on virtually clear and doesn't stain clothes.
Anti-inflammatory
Best-Seller
Balancing
Healing
Rejuvenating
Cleansing
Soothing
OUR PURE PROMISE
We use nature's most precious elements and nothing more.
We're animal lovers, and we never test our products on them.
Handcrafted with love in the US.
If you're not 100% satisfied, we’ll give you your money back.
MORE LOVE STORIES
"The powerful combination of baking soda with kaolin clay, a powerful detoxifier, is no match for odor. So fresh and so clean!
The streamlined, minimalist look of this simple stick is all the proof you need that treating your armpits right is officially on trend.
The majority of our team has made the switch to PP deodorant over the past two years and we all love it! We each have a different favorite scent but all agree it works wonders.
Primally Pure's deodorant is our go-to for natural care with effective ingredients, a lovely smell and beautiful packaging!
"I will never use another natural deodorant again."
— Marissa
"If I could give this 10 stars I would."
— Amanda
"This might be my new holy grail product."
— Philicia
"This stuff is the real deal and has literally changed my life."
— Caryn
"LOVE LOVE LOVE."
— Kaitlin
"Thank you for making me a believer that natural deodorants can actually work!"
— Emily