

STORY: PASTURE-RAISED
Founder, farmer's wife, mama bear, matcha lover and bath taker, Bethany McDaniel is the heartbeat and hard work behind the brand. Bethany began Primally Pure out of her passion for real, recognizable ingredients - not just on her plate, but in her skincare products.

"This deodorant keeps me covered through the longest shifts and hardest workouts. If you’re considering natural deodorant, you MUST try this one."
Gabrielle on Charcoal Deodorant
"This beauty cream leaves your skin looking hydrated and so glowy! I also noticed how my acne scars are starting to diminish from using this cream every night."
Rylie on Blue Tansy Beauty Cream
"I use this spray for everything: facial toner, underarm toner and refresher, razor burn prevention for underarms and bikini area, quick refresh all over if I do an outfit change. It smells great and works great!"
Victoria on Everything Spray



When Bethany's family spontaneously started a beyond organic livestock farm in Southern California called Primal Pastures, she discovered the power of eating real food and her eyes were opened to a new world of wellness. Bethany subsequently purged her bathroom cabinets of toxic conventional skincare products and began formulating her own replacements with pure, simple ingredients.

From the pasture to her own office space + workshop, it's Bethany's joy to continue to provide customers with innovative, creative and clean beauty products - skincare that promotes health and vitality instead of taking away from it.
INGREDIENTS:
FEWER IS BETTER
Our products are formulated using real ingredients derived from nature for maximum purity and potency.
We consult with leading experts in the beauty and wellness industries to create truly safe skincare products that offer real, recognizable results.
Our products are made with certified organic ingredients that are sourced with the utmost attention and care, from family-owned farms whenever possible.


INFORMATION: KNOWLEDGE IS POWER
Primally Pure exists to get natural skincare products into the hands of people all over the world, and even more importantly, to equip people with the knowledge they need to improve their skin and live healthier, more fulfilled lives.
The information you can access through our blog (for free!) and in our Holistic Skincare Guide has the potential to change your skin, your health, and your life for the better.
