Rewards – Primally Pure

Frequently Asked Questions

What are Pure Rewards?
Pure Rewards is our loyalty program that rewards you for shopping with us! It’s free and easy to join!
How do I sign up?
You can sign up by creating an account - all we need is your name and email address. If you already have a Primally Pure account, simply login and click "Enroll Now" from your dashboard.
Will my previous orders be counted toward my current status?
Upon sign up you’ll start earning points immediately which can then be used to redeem for rewards. At this time, we will not be issuing points for previous purchases made before joining the program.
Do tiers expire or reset?
To remain in your current tier you must stay within the spend threshold through a rolling 12 months. For example: if you sign up for the program on September 1st 2021, you must maintain spend through September 1st 2022.
Jade: $0-$150
Rose Quartz: $150-$300
Nephrite: $300+
Do my Pure Points expire?
Why didn't I earn points on my purchase?
First verify that you were signed in when you made your purchase and didnt accidentally check out as a guest. If you have done this in error, email customer support ( and we would be more than happy to take a closer look!
What does "early access to new products" mean?
As one of our Rose Quartz or Nephrite tier members, you will be notified of new product releases before the general public so you get first dibs!
What does "early access to new sales" mean?
Our Nephrite tier members will be notified of sales before they start!
What happens if I return an item?
Returning all items from a single order will disqualify that order from counting toward your points.
How do annual gifts work?
Once a year, we will send a gift via email or post for our Nephrite tier members - trust us, it’ll be worth the wait!