Our skincare philosophy: actually clean, actually works.

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NON-TOXIC SKINCARE

Our skincare philosophy: actually clean, actually works.

We've got you covered from head to toe with our best-selling skin and body products. These are our top product picks to elevate your wellness ritual - and results. Ready to swap your daily staples with safe, effective options? Start here! ↓

Best-Sellers

From the PP Community

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Teresa V.
Verified Buyer
5.0 star rating
10/11/24
Love it! Super moisturizing, the
Review by Teresa V. on 11 Oct 2024 review stating Love it! Super moisturizing, the
Love it! Super moisturizing, the only thing is that I don’t love the smell. But my skin feels great.
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Kate C.
Verified Buyer
5.0 star rating
11/24/24
Soapless is the way to go!!!
Review by Kate C. on 24 Nov 2024 review stating Soapless is the way to go!!!
The castor oil in this cleanser makes it even more healing and potent. I switched to only using oil based cleansers to stop stripping my skin of its microbiome. And let me tell you, I’ll never go back to soap!!!!
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Jos
5.0 star rating
01/27/25
Love
Review by Jos on 27 Jan 2025 review stating Love
Love the smell works good
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Lynzi
5.0 star rating
09/04/24
Game changer
Review by Lynzi on 4 Sep 2024 review stating Game changer
I’ve been using primally pure products for about a year, The cleansing oil (oily skin) has been a game changer. I have been dealing with acne for 15 years, never thought I’d be dealing with it in my 30’s, I’ve tried all of the things. The acne on my jaw line is beyond stubborn, I understand that it may be hormonal, but even then, this cleanser has kept the acne way down. I’ve been using the baby bar for double cleansing, and the everything spray for afterwards, I may switch to the cleansing bar and cleansing mist to see what that does. I’m in love!
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Noelle F.
Verified Buyer
5.0 star rating
12/31/24
Liquid Gold (but orange)
Review by Noelle F. on 31 Dec 2024 review stating Liquid Gold (but orange)
Third time buying this balm. It makes my skin moist and I think it helps with acne scarring. A little bit goes a long way. If I had to choose only ONE PP product, this would be it!
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Lisa H.
Verified Buyer
5.0 star rating
11/11/24
Transformed my mature sun damaged skin
Review by Lisa H. on 11 Nov 2024 review stating Transformed my mature sun damaged skin
This serum works beautifully and gives a great glow. It has transformed my mature sun damaged skin wonderfully. I started with a few products and now interchange other products depending on how my skin is feeling. Ladies try it you will really enjoy it. Thanks PP. Great job and Thank you.
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Emma P.
Verified Buyer
5.0 star rating
02/03/25
Never switching!
Review by Emma P. on 3 Feb 2025 review stating Never switching!
The only natural deodorant that works. I’ve tried enough and they either don’t work or leave oil spots in all your tops. This stuff is the real deal.
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Taya S.
Verified Buyer
5.0 star rating
01/27/25
Love it
Review by Taya S. on 27 Jan 2025 review stating Love it
Really nice cream! Loved the scent so much I had to go and get myself an almond croissant from the bakery!
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Chelsea M.
Verified Buyer
5.0 star rating
11/12/24
The. Best. Spray.
Review by Chelsea M. on 12 Nov 2024 review stating The. Best. Spray.
My favorite!!! So refreshing. It’s a must for me every morning, night, and sometimes mid day!!
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Zoe G.
5.0 star rating
11/12/24
New Favorite Mask
Review by Zoe G. on 12 Nov 2024 review stating New Favorite Mask
I have very sensitive, dehydrated, acne prone skin with a history of cystic hormonal acne. I was a little worried how fragrant this mask was but it left zero irritation! My skin was so soft and the redness from any active pimples was gone. The mask left a nice cooling sensation for a bit after and I could see the results from the mask a day after I used it!
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Ashley W.
Verified Buyer
5.0 star rating
02/18/25
Nice natural alternative
Review by Ashley W. on 18 Feb 2025 review stating Nice natural alternative
I'm still trying to figure out if I love this product. I make quite the mess applying it but I do love that it is the same shade as my dark hair which avoids the white reaidue/discoloration that other brands leave.
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Brittany E.
Verified Buyer
5.0 star rating
09/18/24
My best non-toxic swap
Review by Brittany E. on 18 Sep 2024 review stating My best non-toxic swap
Love the pump on a non-aerosol formula. Easy to apply, super light weight and blends in well. Also very effective for reducing the appearance of oil.
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Stephanie T.
Verified Buyer
5.0 star rating
06/22/20
Holy heaven for your face
Review by Stephanie T. on 22 Jun 2020 review stating Holy heaven for your face
This mask is unique in the fact that it’s thick because of the honey but also more of a liquid than a cream...does that make sense?


I am obsessed with the plumping serum and so I purchased the plumping mask. As a woman in the 35-40 range, I need all the plump I can get!


You will not be disappointed with this mask.
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Emma P.
Verified Buyer
5.0 star rating
02/03/25
Never switching back to anything else.
Review by Emma P. on 3 Feb 2025 review stating Never switching back to anything else.
Love love LOVE this stuff. Smells awesome but mainly, it actually works. I’ve been through enough post partums and changing hormones to have tried all the natural deodorants, and this takes the cake. Worth the money 100%
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Lauren P.
Verified Buyer
5.0 star rating
12/20/24
Cleared my skin up!
Review by Lauren P. on 20 Dec 2024 review stating Cleared my skin up!
After 6 months of breakouts, i switched to Primally pure’s clarifying line (cleansing oil, serum, and cream) + within one week my skin cleared up! Im so obsessed with this that i bought this line for my friends & gave away my other pricey skincare products i had leftover.
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Emmaline P.
Verified Buyer
5.0 star rating
01/08/25
Obsessed and in Love
Review by Emmaline P. on 8 Jan 2025 review stating Obsessed and in Love
I love this product so much it’s my new favorite. The scent is clean and fresh not overpowering at all. The texture is smooth and creamy, not sticky or harsh. I am obsessed and in love.
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Abbey H.
Verified Buyer
5.0 star rating
09/13/24
Love
Review by Abbey H. on 13 Sep 2024 review stating Love
I actually use this to both remove my make up and wear under my sunscreen and my skin is hydrated and smooth. I love it.
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Lisa H.
Verified Buyer
5.0 star rating
01/19/25
Make up free!
Review by Lisa H. on 19 Jan 2025 review stating Make up free!
This oil is fabulous. So hydrating I even go makeup free.
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Bailey W.
Verified Buyer
5.0 star rating
02/23/25
Good!
Review by Bailey W. on 23 Feb 2025 review stating Good!
Love the ingredients but don't love the smell haha
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Madalan H.
Verified Buyer
5.0 star rating
02/14/25
Best deodorant!
Review by Madalan H. on 14 Feb 2025 review stating Best deodorant!
The effectiveness of this non-toxic deodorant has been the best I’ve experienced and I’ve tried several aluminum free deodorants. The tallow makes the product go on very smooth. The website provides the non-toxic ingredient list which I give an A+. Great product!
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mariana c.
Verified Buyer
5.0 star rating
02/12/25
lifts my face without irritating
Review by mariana c. on 12 Feb 2025 review stating lifts my face without irritating
lifts my face without irritating it! simply the best
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Maycee S.
Verified Buyer
5.0 star rating
01/26/25
Big Fan
Review by Maycee S. on 26 Jan 2025 review stating Big Fan
I never thought I’d prefer cleansing oils over a cleansing bar but I’m officially a huge fan! My face feels sooooo clean after using this product!
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Makayla D.
Verified Buyer
5.0 star rating
01/15/25
Absolutely love!
Review by Makayla D. on 15 Jan 2025 review stating Absolutely love!
I use this around my monthly cycles, to help clarify and clear up any breakouts! It works wonderful and never irritates my skin! It’s easy to incorporate into my routine!
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Katelyn F.
Verified Buyer
5.0 star rating
12/31/24
Obsessed
Review by Katelyn F. on 31 Dec 2024 review stating Obsessed
This mask is quickly becoming my favorite part of my skincare routine. It looks bright red in the jar which was like whoa! At first. But the way it hydrates your skin and feels like an indulgence, a moment of self care - it’s so great. After the recommended 15-30 minutes your face isn’t frozen like some masks leave you, simply rinse off and enjoy your smooth skin :)
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AnnaMarie T.
Verified Buyer
5.0 star rating
12/26/24
Great moisturizing balm!
Review by AnnaMarie T. on 26 Dec 2024 review stating Great moisturizing balm!
My face always feels moisturized after applying this at night and waking up the next morning. It has an orange tint that can transfer to your pillow cover, but I’ve never had an issue washing it out.
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Julia N.
Verified Buyer
5.0 star rating
12/17/24
I finally found a tinted lip balm I love!!
Review by Julia N. on 17 Dec 2024 review stating I finally found a tinted lip balm I love!!
I have tried so many tinted lip balms only to be disappointed that it was more like a lipstick or the color didn't live up to my expectations, but I love this tinted balm from Primally Pure! So smooth and beautiful on!!
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Lauren M.
Verified Buyer
5.0 star rating
11/26/24
LOVE this mask!
Review by Lauren M. on 26 Nov 2024 review stating LOVE this mask!
I didn’t expect to love this mask so much. I literally feel my face relax after washing it off and it smells amazing!
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Roxana H.
Verified Buyer
5.0 star rating
09/20/24
Rosy Hydration
Review by Roxana H. on 20 Sep 2024 review stating Rosy Hydration
This gives my lips the right amount of rose color and keeps my lips so hydrated!
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Monique F.
Verified Buyer
5.0 star rating
01/08/25
Life Changing
Review by Monique F. on 8 Jan 2025 review stating Life Changing
I don’t even want to write this review because I’m selfish and never want this to go out of stock. But I’ll put my selfishness aside because this is the absolute most amazing body butter/cream I have ever used in my entire life!!! The smell is delicious!!! I want to live inside the jar. It blends wonderfully into skin and leaves a beautiful shine! But not greasy. Forever changed after this body butter! Thank you Primally Pure!!!! Please don’t ever take this body butter away.
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Mikayla C.
Verified Buyer
5.0 star rating
10/08/24
AHMAZING.
Review by Mikayla C. on 8 Oct 2024 review stating AHMAZING.
AHmazing. I've been using a few weeks now, my skin is flawless. My forehead lines have softened, my hormonal acne has completely cleared! It's completely knocked my old routines out of the park. And the smell is lovely!
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Bailey W.
Verified Buyer
5.0 star rating
02/23/25
Good!
Review by Bailey W. on 23 Feb 2025 review stating Good!
Love the ingredients but don't love the smell haha
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Janae F.
Verified Buyer
5.0 star rating
11/09/24
Amazing product
Review by Janae F. on 9 Nov 2024 review stating Amazing product
This product is amazing!! The scent os floral and Perfect. It makes my skin so soft
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Alyssa R.
Verified Buyer
5.0 star rating
02/22/25
Best deodorant!!!
Review by Alyssa R. on 22 Feb 2025 review stating Best deodorant!!!
The best non-toxic deodorant that actually works. I’ve tried everything for postpartum stink and this is the only thing that has worked so far!
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Kelsey B.
Verified Buyer
5.0 star rating
02/20/25
I absolutely love this product.
Review by Kelsey B. on 20 Feb 2025 review stating I absolutely love this product.
I absolutely love this product. I was using the Dove aluminum free before and it just wasn’t doing anything for me. When I made the switch I was very hesitant but it does a great job, protects me all day even during workouts! It applies so gently and you don’t need that much. I cannot wait to try the vanilla+almond collection.
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Danika B.
Verified Buyer
5.0 star rating
02/21/25
Fine lines / dry skin
Review by Danika B. on 21 Feb 2025 review stating Fine lines / dry skin
Over the past 1 -2 years my skin has turned from oily to dry and lately more fine lines! I have tried many products to help and while some worked, they were far from clean and very expensive. After 2 weeks of switching to the facial routine recommended to me by primally pure and finishing with the antioxidant balm my skin looks so nourished, dewy and a hint of color which I can use living in NEPA haha. Try this product along with the rest of the line, your skin will thank you!
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Whitney W.
Verified Buyer
5.0 star rating
02/12/25
The soothing skincare line has
Review by Whitney W. on 12 Feb 2025 review stating The soothing skincare line has
The soothing skincare line has become my favorite for night time. It’s super hydrating and a nice surprise it is so calming with a nice subtle scent.
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Whitney W.
Verified Buyer
5.0 star rating
02/12/25
This cream is a beauty
Review by Whitney W. on 12 Feb 2025 review stating This cream is a beauty
This cream is a beauty 🙌 absolutely one of my favorites from Primally pure. It goes on so smooth & makes my skin feels so soft/refreshed. The scent is absolutely so calming, a must before bedtime.
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Emma E.
Verified Buyer
5.0 star rating
02/05/25
Charcoal Deodorant
Review by Emma E. on 5 Feb 2025 review stating Charcoal Deodorant
I love the smell. It’s non irritating to my under arms. This is the first natural deodorant that has actually worked on me!! I tend to be a very sweaty person, so I was skeptical of this purchase, but it’s worked so well for me!! I’ve tried manyyy natural deodorants and this one is by far the best! Looking forward to trying more primarily pure products.
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Clare P.
Verified Buyer
5.0 star rating
02/01/25
Finally!
Review by Clare P. on 1 Feb 2025 review stating Finally!
I have tried several non toxic deodorant brands and there is always something I don't love - its sticky in my armpit, it irritates my skin, I have to apply twice a day, it stains my clothes, etc. I have been using this one for 3 weeks now with great results. I chose blue tansy due to my sensitive skin and so far have had zero reaction to it. I only need to apply once a day and I can't even tell it's there! I cringe a little at the price but will buy again knowing the product is high quality both in ingredients and performance.
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Whitney W.
Verified Buyer
5.0 star rating
01/27/25
Love this baby balm for
Review by Whitney W. on 27 Jan 2025 review stating Love this baby balm for
Love this baby balm for my toddler. He has really bad eczema near his knee and calves. This provides nourishment to his skin and promotes healing. I’ve used this other places on the rest of the body as well. Great for any dry patch, eczema, scratch, or cut.
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Sierra L.
Verified Buyer
5.0 star rating
01/23/25
The best
Review by Sierra L. on 23 Jan 2025 review stating The best
AMAZING lip balm. Creamsicle is a fave. Goes on smooth and is subtle but oh so lovely
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Desiree'
Verified Buyer
5.0 star rating
01/22/25
Really gets the makeup off!
Review by Desiree' on 22 Jan 2025 review stating Really gets the makeup off!
This is the best cleanser on the market. It takes off my makeup like it's nothing and doesn't dry out my skin!
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Haley M.
Verified Buyer
5.0 star rating
01/22/25
Never going back!
Review by Haley M. on 22 Jan 2025 review stating Never going back!
Can’t rave about this cleansing oil enough! It removes my makeup and cleanses my skin so well. I was skeptical about using an oil based cleanser, but since using it I will never go back to any other brand. The smell is light and fresh, giving a spa like experience every time I cleanse my face. I love it and it’s clean ingredients!
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Haley M.
Verified Buyer
5.0 star rating
01/22/25
Holy grail of baby creams!
Review by Haley M. on 22 Jan 2025 review stating Holy grail of baby creams!
I love this cream for my baby and toddler! I use it for all things like diaper rash and dry skin and love that it’s safe because of its clean ingredients!
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Baylie S.
Verified Buyer
5.0 star rating
01/19/25
Great! I don’t know if
Review by Baylie S. on 19 Jan 2025 review stating Great! I don’t know if
Great! I don’t know if it really does all the things I’ve heard about dry brushing but it’s really nice as a gentle exfoliator and also I just really like the way it feels and the way I feel after using it. I saw some reviews about bristles falling out but so far I have only lost a few bristles after many uses so that hasn’t been an issue at all. I wish they also sold a long handle one because I think I would like that too.
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Makayla D.
Verified Buyer
5.0 star rating
01/15/25
The BEST lotion ever!
Review by Makayla D. on 15 Jan 2025 review stating The BEST lotion ever!
My absolutely favorite body butter EVER! A wonderful healthy alternative to lotions! It smells absolutely wonderful!
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Emmaline P.
Verified Buyer
5.0 star rating
01/08/25
Obsessed and in Love
Review by Emmaline P. on 8 Jan 2025 review stating Obsessed and in Love
I love this product so much it’s my new favorite. The scent is clean and fresh not overpowering at all. The texture is smooth and creamy, not sticky or harsh. I am obsessed and in love.
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Christi R.
Verified Buyer
5.0 star rating
02/17/25
Refreshed!
Review by Christi R. on 17 Feb 2025 review stating Refreshed!
I have very sensitive skin and this works great for me! I feel rejuvenated after and used my everything balm immediately after. Love this for my combo skin.
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Grace L.
Verified Buyer
5.0 star rating
01/07/25
My Favorite Facial Tool
Review by Grace L. on 7 Jan 2025 review stating My Favorite Facial Tool
I'm learning to use facial tools is this my favorite one and the simplest to use. It feels high quality. I love how it is slightly cooling. I use it after cleansing and applying the Everything Spray to help soak up the hydration. The emerald green color is beautiful and it makes my skin feel refreshed and cooled.
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Courtney S.
Verified Buyer
5.0 star rating
01/07/25
good smell, long lasting
Review by Courtney S. on 7 Jan 2025 review stating good smell, long lasting
love the scent of this one! rubs off a bit on clothing, but worth it to me! big fan of the container!
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P. H.
Verified Buyer
5.0 star rating
01/04/25
Feels fresh and pure!
Review by P. H. on 4 Jan 2025 review stating Feels fresh and pure!
love how fresh and pure this feels! swipes on very easily and the scent is not overbearing. Definitely recommend.
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Melinda M.
Verified Buyer
5.0 star rating
01/01/25
Like but don’t LOVE
Review by Melinda M. on 1 Jan 2025 review stating Like but don’t LOVE
I love the Vanilla Citrus deodorant so I decided to give this one a try also since it’s listed on the site as a best seller. At first I was worried it would leave blue residue but that wasn’t the case at all. I like the smell of this one but I LOVE the citrus vanilla so will probably go back to that one.
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Mia D.
Verified Buyer
5.0 star rating
12/30/24
Makes my man love skincare!
Review by Mia D. on 30 Dec 2024 review stating Makes my man love skincare!
Best stocker stuffer ever for this Christmas! My husband kept stealing my tallow and now he has his own! He loves it so much!
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Jacqui N.
Verified Buyer
5.0 star rating
12/28/24
AMAZING
Review by Jacqui N. on 28 Dec 2024 review stating AMAZING
This soothing mist is unreal. Very coolness and has amazing properties / ingredients in it. I have other most from this collection like the clarifying mist and plumping most. I love how these mists make my face feel, when I touch my face it feels so much better.
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AnnaMarie T.
Verified Buyer
5.0 star rating
12/26/24
Great mist!
Review by AnnaMarie T. on 26 Dec 2024 review stating Great mist!
Great most! Love the new bottle and how it actually “mists” better than the previous packaging.
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Dana S.
Verified Buyer
5.0 star rating
11/23/24
Primally Pure deodorant is the BEST!!!!
Review by Dana S. on 23 Nov 2024 review stating Primally Pure deodorant is the BEST!!!!
Primally Pure deodorant is the best, clean deo I have found! I first tried the Vanilla Citrus and loved it. Decided to try the Bergamont Eucalyptus and love it too! One container lasts a long time, doesn’t leave stains, smells divine, and once you try it, I don't think you'll ever want to go back to what you were using before!
Blue Tansy Deodorant Primally Pure Non-Toxic Deodorant

“Not only does this work really well in my day-to-day life but it works while I’m sweating too, which is truly the ultimate test haha. I highly recommend making the switch!”

2024 Plumping Serum Primally Pure

"One of my favorite Primally Pure products. I use it both in the morning and at night, and I have noticed a significant difference in the overall brightness and tone of my skin. It’s a staple!"