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A New Ritual for Fresh, Nourished Skin

JELLY TO MILK
Primally Pure Jelly to Milk Cleanser in a 2.4 fl oz squeeze tube, shown on a clean white background.
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NEW
Jelly to Milk Cleanser
$48
A green cleansing cloth face towel featuring an interlocking 'P' for Primally Pure logo, shown on a clean white background with a soft shadow.
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NEW
Cleansing Cloth 3-Pack
$36
Primally Pure Plumping Serum Best-Selling Skincare Serum
Primally Pure Plumping Serum Best-Selling Skincare Serum
Best-Seller
Plumping Serum
$58
Jar of Primally Pure Blue Tansy Body Butter on a white background showing the butter-like texture of Blue Tansy Body Butter
A woman with curly dark hair smiles while holding a jar of Priority Pure Blue Tansy Body Butter. She is wearing a light blue and white striped shirt, and the image includes a quote overlay from Nara Smith.
NEW
Blue Tansy Body Butter
$32
Primally Pure Serenity Soaks bath pucks shown with a matte black cylindrical tin and four round white bath pucks, including one in front with an embossed PP logo, on a light gray background.
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BACK IN STOCK
Serenity Soaks
$44
Primally Pure charcoal deodorant - a deodorant with charcoal for natural odor protection and skincare.
Close-up of a woman holding an open stick of Primally Pure Charcoal Deodorant near their midriff, with water droplets visible on their skin
Best-Seller
Charcoal Deodorant
$16
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Best-Sellers

Top product picks to elevate your wellness ritual - and results.
SHOP NOW
Primally Pure Best-Selling Blue Tansy Deodorant on a white background 1.7 oz
Blue Tansy Deodorant Deodorant Primally Pure
Best-Seller
Blue Tansy Deodorant
$16
Primally Pure Everything Spray
Primally Pure Everything Spray
Best-Seller
Everything Spray
$24
Black jar of Primally Pure Antioxidant Balm on a white background
Antioxidant Balm Primally pure
Best-Seller
Antioxidant Balm
$42
Black jar of Primally Pure Everything Balm, a tallow balm product, on a white background.
Primally Pure Everything Tallow Balm on woman's face. Text overlay shows 94% of users agreed skin felt more nourished and moisturized.
Everything Balm
$30
Primally Pure Blue Tansy Body Butter being applied on a woman's leg

Soothe + nourish skin, naturally.

SHOP BLUE TANSY
A skincare set from Primally Pure on a light gray background, featuring a beige canvas pouch with 'Soil to Skin' printed on it, a dark green eucalyptus + lavender body butter jar, a beige lavender deodorant stick, and a beige lip oil tube.
Clean Start Primally Pure Beginner Bundle with 3 best-selling products and a Soil to Skin Bag
NEW
Clean Start Bundle
$ 72 $48
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Latte Lip Oil Primally Pure
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BEST-SELLER
Latte Lip Oil
$20
Primally Pure Lip Oil on white background
Primally Pure Lip Oil
BEST-SELLER
Lip Oil
$20
Sun Serum Tinted SPF 30 Primally Pure Light
Sun Serum Tinted SPF 30 Primally Pure
NEW
Sun Serum Tinted SPF 30
$46
Lip + Cheek Tint SPF 15 Primally Pure Hibiscus
Lip + Cheek Tint SPF 15 Primally Pure
NEW
Lip + Cheek Tint SPF 15
$26
The Tinted Duo Primally Pure
The Tinted Duo Primally Pure
NEW
The Tinted Duo
$ 72 $64
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Radiance Ritual Mother's Day Bundle Non-Toxic Skincare Bundle with Lip Care and Skincare by Primally Pure
Radiance Ritual Bundle Primally Pure
NEW
Radiance Ritual Bundle
$ 134 $124
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Eucalyptus Lavender Body Butter Primally Pure Tallow Body Butter in Medium size
Eucalyptus + Lavender Body Butter Body Butter Primally Pure
Best-Seller
Eucalyptus + Lavender Body Butter
$30
Everything Balm (1 oz) Balm Primally Pure

Tallow Balms & Creams

SHOP NOW
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The Jet Set Bundle Primally Pure Unwind
NEW
The Jet Set
$ 74 $64
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Dry Brush Duo Primally Pure
Dry Brush Duo Primally Pure
Dry Brush Duo
$ 38 $34
Shop
Tube of Primally Pure Tallow Based Mineral Sun Cream SPF 30 Unscented on white background
Sun Cream SPF 30 Sunscreen Primally Pure
BEST-SELLER
Sun Cream SPF 30
$38
Primally Pure Tallow Based Mineral Sun Stick SPF 25 Lavender Mint on a white background
Primally Pure Tallow Based Mineral Sun Stick SPF 25
Sun Stick SPF 25
$26
Sun Lip Balm SPF 15 Lavender Mint Lip Sunscreen Primally Pure - Beef tallow sunscreen
Sun Lip Balm SPF 15 Sunscreen Primally Pure Model holding Mineral SPF Lip Balm - Tallow sunscreen
MUST-HAVE
Sun Lip Balm SPF 15
$14
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LIMITED-EDITION
Born to Bask Bucket Hat
$36
Baby Balm Primally Pure
Baby Balm Primally Pure
Best-Seller
Baby Balm
$20
Primally Pure Starter Kit Bundle on a white background - beginning bundle with primally pure best sellers at a bundled price
The Starter Kit Primally Pure skincare bundle arranged on a white marble surface, including a Everything Spray, Almond + Vanilla Body Butter, Charcoal Deodorant, and three best-selling lip balms.
Best-Seller
The Starter Kit
$ 66 $60
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Vanilla + Citrus Deodorant Primally Pure 1.7oz
A person applying Vanilla Citrus Primally Pure Deodorant to their underarm in an outdoor setting with a blurred green background.
Best-Seller
Vanilla + Citrus Deodorant
$16
Primally Pure Everything Spray and Charcoal Deodorant set on a clean white background. The Pit Kit Bundle get 2 best-selling products at a bundle price.
The Pit Kit Bundle Primally Pure
The Pit Kit starting at $ 36
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Three Primally Pure tallow-based mineral sunscreen products on a white background
The Complete Sun Ritual Bundle
NEW
The Complete Sun Ritual Bundle
$ 78 $70
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The Baby Kit Primally Pure
The Baby Kit Primally Pure
BEST-SELLER
The Baby Kit
$ 70 $62
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Primally Pure Almond + Vanilla Body Butter in a green Medium jar, showcasing the product's minimalist and natural packaging.
Person holding a green jar of Almond + Vanilla body butter using their other had to apply the body butter to their leg against a neutral background
Best-Seller
Almond + Vanilla Body Butter
$32
A dark green cylindrical jar of Medium Primally Pure Citrus + Mint Body Butter on a clean white background.
A close-up texture shot of Citrus Mint Body Butter a creamy off-white body butter with smooth swirled strokes.
Citrus + Mint Body Butter
$30
Mini Body Wash Trio Bundle Primally Pure
Mini Body Wash Trio Bundle Primally Pure
Mini Body Wash Trio starting at $ 46
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Body Dry Brush Primally Pure
Body Dry Brush Primally Pure
Best-Seller
Body Dry Brush
$20
Lip Care Kit Lip Kit Primally Pure
Lip Care Kit Lip Kit Primally Pure
Lip Care Kit
$ 56 $44
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Lip Balm Set Lip Balm Primally Pure
Best-Seller
Lip Balm
$6
Lip Balm Set Lip Balm Primally Pure
Lip Balm Set Lip Balm Primally Pure
BEST-SELLER
Lip Balm Set
$ 30 $28
Blue Tansy Body Bundle Primally Pure Skincare
Blue Tansy Body Bundle Primally Pure Skincare
NEW
Blue Tansy Body Bundle
$ 74 $66
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Lavender natural deodorant with tallow - 40,000 5-star reviews
Lavender Deodorant primally pure - natural aluminum-free deodorant with tallow - 40,000 5-star reviews
Best-Seller
Lavender Deodorant
$14
Lemongrass Deodorant Primally Pure - Natural aluminum-free deodorant with tallow - 40,000 5-star reviews
Woman applying Lemongrass Deodorant Deodorant Primally Pure to armpits. Non-toxic deodorant with tallow - 40,000 5-star reviews
Lemongrass Deodorant
$14
Bergamot + Eucalyptus Deodorant Primally Pure 1.7 oz
A hand holding a Primally Pure Bergamot + Eucalyptus Deodorant stick against a background of green leaves.
Bergamot + Eucalyptus Deodorant
$16
Natural deodorant with tallow - 40,000 5-star reviews
Woman holding Tea Tree Deodorant Deodorant Primally Pure - Natural deodorant - 40,000 5-star reviews
Tea Tree Deodorant
$14
Primally Pure Geranium Deodorant on a white background 1.7oz
Geranium Deodorant Primally Pure - Non-toxic aluminum-free deodorant with tallow - 40,000 5-star reviews
Geranium Deodorant
$16
Unscented Deodorant Deodorant Primally Pure - Natural aluminum-free deodorant with tallow - 40,000 5-star reviews
Unscented Deodorant Deodorant Primally Pure
Unscented Deodorant
$14
Primally Pure Peppermint Lip Balm and Charcoal Deodorant set on a clean white background. The Lips + Pits Starter Bundle with 2 Primally Pure Best-Selling Products.
A person holds a Primally Pure Charcoal Deodorant stick in one hand and a Peppermint Puff Balm tube in the other. The Lips + Pits Duo Bundle 2 Best-Sellers at a bundled price
START HERE
Lips + Pits
$ 22 $20
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Facial Dry Brush Primally Pure
Facial Dry Brush Primally Pure
Facial Dry Brush
$18
Clarifying Mist Primally Pure 2oz
Clarifying Mist Primally Pure
Clarifying Mist
$28
Soothing Mist Primally Pure
Soothing Mist Primally Pure
Best-Seller
Soothing Mist
$26

Blog posts

The Ultimate Guide to Non-Toxic Swaps: Approachable Steps + Brands You Can Trust

The Ultimate Guide to Non-Toxic Swaps: Approachable Steps + Brands You Can Trust

Opposites Attract: Why Oil-Based Skincare Products Are Best Paired With a Facial Mist

Opposites Attract: Why Oil-Based Skincare Products Are Best Paired With a Facial Mist

Facial Massage: Why Your Skin Needs Movement + The Benefits of Facial Massage

Facial Massage: Why Your Skin Needs Movement + The Benefits of Facial Massage

How to Achieve Hydrated Skin Even Through the Driest Months of the Year

How to Achieve Hydrated Skin Even Through the Driest Months of the Year

From Soil to Skin: Why Sustainable Skin Care Is Our Vision for Now + Beyond

From Soil to Skin: Why Sustainable Skin Care Is Our Vision for Now + Beyond