the sun isn't poison - your sunscreen is.
Poison /poi′zən/ noun: “A substance that is capable of causing harm or impairing the body, even in small doses.”
Our most anticipated product is about to drop - just in time for summer.
Key Ingredients in Our Non-Toxic Sunscreen
All Ingredients
A new era of sun care.
For decades, we’ve been told to fear natural sunlight by doctors and sunscreen brands – but the real danger is what’s found in most conventional sunscreens such as hormone disruptors, inflammatory seed oils and toxic chemicals.
Our FDA approved tallow sunscreen contains less than 10 non-toxic, innovative ingredients. With nutrient-dense tallow, moisturizing mango butter, and advanced non-nano zinc oxide, our tallow SPF provides broad-spectrum all natural sun protection while improving skin barrier function.
Free from:
- Industrialized seed oils
- Synthetic fragrances
- Harmful chemicals
- Synthetic preservatives
Rooted in ancestral wisdom + and respect for the sun, our tallow + non nano zinc oxide sunscreen sets a new standard.
We’re not just formulating SPF, we’re redefining it.
Sun Misconceptions
3 MYTHS ABOUT SUN EXPOSURE DEBUNKED BY OUR FEATURED EXPERTS
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Dr Teo Soleymani, Dermatologist + Skin Cancer Surgeon
TRUTH: “Skin cancer is the most common cancer in the world - but the most life-threatening forms, particularly in younger patients, don’t carry a UV mutation signature. We've become a sun-fear-mongering society, but the reality is the vast majority of deaths from skin cancer aren’t caused by sun exposure alone, nor are they preventable through sun avoidance alone.Additionally, several major studies that looked at diligent sunscreen use versus no sunscreen use showed no difference in basal cell carcinoma rates between strict sunscreen users and non-users. While I don't recommend patients getting blistering sunburns all the time, we need to stop reducing the sun to a single or sole risk factor.
Light is medicine - we use it in dermatology every day. And sunlight is our most ancestral form of it, with benefits for immune modulation, mental health, and beyond.”
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Dr. Cameron Chesnut, widely known as a leader of the innovative integration of functional and regenerative medicine with his practice of Dermatologic and Facial Plastic Surgery.
“When used wisely, sun exposure is a longevity tool. Beyond vitamin D synthesis - which is foundational - sunlight governs our circadian rhythm, regulates systemic cortisol patterns, and even influences neurotransmitter production. Plus, moderate, non-burning exposure may actually help skin function - not harm it - particularly when metabolic health is optimized.
While vitamin D supplementation is helpful when needed, it doesn’t provide the same hormonal entrainment that morning light exposure does. There’s no pill or supplement that can replicate the full physiologic cascade triggered by sun exposure.”
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Thomasina (Tommi) Hutchins, Formulator, Primally Pure
TRUTH: "Just because a sunscreen uses zinc oxide doesn’t mean the entire formula is non-toxic. Many “mineral” or “clean” SPFs still contain questionable preservatives, synthetic dyes, fragrances, silicones, or even nano zinc, which may absorb more deeply into the skin. Non-nano zinc is generally considered a safer option, offering broad-spectrum protection with less risk of absorption - but it's just one part of the bigger formulation picture. Always read beyond the front label.”
Compare our Non-Toxic Sunscreen to Conventional Sunscreen
Proof in the Protection: Real customer results from our tallow sunscreen
100% agreed that Sun Cream felt lightweight and comfortable to wear
100% agreed Sun Stick did not irritate their skin
100% agreed the Sun Lip Balm is smooth and easy to apply
Based on consumer sampling groups. Individual results may vary.
Sun Cream sampling group of 21 participants
Sun Stick sampling group of 25 participants
Sun Lip Balm sampling group of 43 participants
THE TALLOW SPF DROP OF THE DECADE
The return of a beloved original – reimagined.
This tallow sunscreen launch has deep roots. Years ago, Bethany created the beloved non-toxic Outdoor Lotion that quickly became a customer favorite for non-toxic sun protection. While we had to discontinue the product due to FDA regulations, the vision never faded (and your tallow SPF requests never stopped).
After years of careful formulating and testing, we’re proud to bring you a fully FDA-approved, non-toxic sunscreen line: Sun Cream SPF 30, Sun Stick SPF 25, and Sun Lip Balm SPF 15. It’s the return of a favorite – reimagined and better than ever.
Tallow Sunscreen:
Reimagined for a New Era of Sun Care
After years of anticipation, formulation and our dedication to holistic education, our tallow sunscreen collection is finally here – and it’s everything you’ve been waiting for.
May this long-awaited launch inspire you to not only change the way you approach sun care, but to begin a new chapter in your own personal healing journey, where mindful sun exposure becomes part of your path to vibrant health and well-being.
Welcome to a new era of sun care – a return to embracing natural sunlight with all natural sun protection.
Frequently Asked Questions
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Our Sun Cream SPF 30 and Sun Stick SPF 25 are both suitable for face and body. The larger size of the Sun Cream offers more product for full-body applications while the Sun Stick offers a convenient size for on-the-go applications.
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We want to encourage you to rethink your relationship with the sun. While many brands urge constant sunscreen use out of fear, we believe in a more mindful approach: thoughtful, intentional time in the sun to nourish circadian rhythms, hormonal health, vitamin D synthesis and vitality – paired with truly non-toxic, broad-spectrum SPF for longer, sun-soaked moments.
So short answer: No, we don’t believe you need to wear this product every single day – but for those extended days outside (for vacation or your vocation), wearing a safe, effective sunscreen does matter.
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Yes! Formulated with restorative fatty acids from grass-fed tallow, moisturizing mango butter and vitamin-rich beeswax, our SPF not only provides a sun barrier, but it protects the skin barrier. If you experience skin sensitivities, we suggest our Unscented SPF products for gentle, essential-oil free and deeply nourishing SPF protection.
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Yes! Our SPF collection is family friendly and the safest option for young skin. Free from industrialized seed oils, synthetic fragrances and harmful chemicals that you definitely don’t want on developing skin/bodies, our formula contains non-nano zinc oxide for mineral-based, broad-spectrum sun protection along with moisturizing tallow, mango butter and beeswax to deeply nourish delicate skin. For your kiddos, we recommend our Unscented SPF products for gentle, essential-oil free SPF protection.
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This physical sun defense remains on the surface of skin without being absorbed, making it the safest and most effective option for sun protection.
This is seen as a safer, better-for-you mineral option than Nano Zinc Oxide because Non-Nano Zinc Oxide has a larger particle size than Nano Zinc Oxide (larger than 100 nanometers) which means that is too large to penetrate the skin (i.e. doesn’t enter the bloodstream) and stays on the surface of the skin to reflect UV rays. Non-Nano Zinc Oxide is also considered reef-safe and less toxic to marine life than Nano Zinc Oxide.
Plus our Non-Nano Zinc Oxide offers an advanced upgrade in mineral-based sun protection by providing broad-spectrum coverage, shielding skin from both UVA and UVB rays, with a sheer, barely-there finish along with antibacterial properties that help combat bacteria and protect the skin barrier.
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In the context of sunscreen (even mineral-based SPF), there are concerns surrounding industrialized seed oils due to oxidation, inflammation, and skin sensitivity when these oils are exposed to sun and heat. Industrialized seed oils (like sunflower, canola, soybean, cottonseed, and safflower) are highly unstable when exposed to heat, light, and oxygen. On your skin, this means they can lead to the production of free radicals, which can damage skin cells, speed up aging and contribute to inflammation.
By excluding industrialized seed oils, we avoid unstable, inflammation-prone ingredients and instead use saturated and monounsaturated fats (like tallow from grass-fed cows, coconut oil and mango butter) that are much more stable in sunlight, supportive of the skin’s natural lipid barrier and non-oxidizing, which means no sneaky free radical generation under UV exposure.
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Our mindfully sourced tallow is from grass-fed, regeneratively raised animals, and it’s incredibly rich in fatty acids that are foundational for optimal skin health. It's a traditional skincare ingredient that aligns with our ‘soil to skin’ philosophy. We understand it’s not for everyone, but for those seeking nutrient-dense, biocompatible ingredients, it’s unmatched. To explore more about this time-tested ingredient and our animal-based skincare philosophy, click here.
SOURCES ON CARCINOGENS + TOXINS IN SUNSCREEN:
Yale Medicine: https://www.yalemedicine.org/news/is-sunscreen-safe
Onco Target: https://www.oncotarget.org/2021/11/17/sunscreen-ingredient-promotes-breast-cancer-in-diet-dependent-manner
EWG: https://www.ewg.org/news-insights/news-release/2023/05/dramatic-decline-oxybenzone-use-plummets-only-13-percent-non