Pure Life – Page 12 – Primally Pure
PP Babe: Allie Lehman

Allie has played an instrumental role in our success as a company ever since I reached out to her about wanting to re-brand 6 months after starting Primally Pure. How we met can only be described as fate. I happened to see her and her company name (The Wonder Jam) on the footer of a website I followed and decided to reach out. Allie called me the next day. Her and her husband Adam are based in Columbus, but they happened to be on a road trip at the time and were going to be driving right by our farm...

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5 Ways To Live More By Design Than Default

There’s a question that comes up in every program I teach, woman I work with, and even conversations with random strangers on airplanes: Q: How did you get to where you are? (career, relationships, mindset, happiness, etc.) Real underlying Q: How do I get what I desire too, instead of staying stuck, lost, and comparing? Qs that often follow: How did you know what you wanted to do? How do you stay motivated? What’s your secret to getting it all done? What do you do when you doubt yourself? Where do I start? How do I start? TRUTH: We make...

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Top Pit Tips for Transitioning to Natural Deodorant

Sometimes just the thought of swapping out your antiperspirant might make you start to sweat a bit. But switching to natural deodorant doesn’t have to be scary - and we promise, the sweat will subside. If rumors surrounding the dreaded detox phase may be holding you back from making the transition, we want to clear the air and share what you can actually expect when switching to our natural deodorant - and why this season is the perfect time to start.   SWEAT   Let's get this fear out of the way first, shall we? Sweat is not the enemy...

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4 Reasons Why You Should Start Dry Brushing Today

Too easy? Too expensive? Too good to be true? Some beauty claims definitely fall into these categories, but the ancient ritual of dry brushing? Believe it, babe. This simple (and practically free!) practice takes only 2 minutes before showering and the benefits of dry brushing are proven to boost beauty + wellness throughout the body. While dry brushing has become a buzzword and may conjure up questions in your mind (I brush my hair, I brush my teeth, but my skin?), it has a long-standing list of beauty benefits and we're giving you 4 reasons why you should start today....

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Why You Need to Break Up With Your Lipstick

As women, we love our lips. We line them, color them, stain them and plump them. We pucker up, we pose for selfies and we smooch our partner. Lips are a feature most of us love about our faces and we apply products religiously. It’s rare to go bare when it comes to our lips. We have one chapstick in the car cupholder, a lipstick tube (or two) in our bag, a few of our favorite colors in our cosmetics drawer and a lip balm on our bedside table. We wear a different color depending on our outfit or occasion...

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4 Nutrients Your Skin Needs More Of

While our skin is beautiful + brilliant, and our body naturally produces healing properties to feed our skin from within, sometimes it may need a little boost. Our bodies work so hard on our behalf, it’s the least we can do to support the health of our skin with key nutrients. What we put on our skin - and on our plate - really do make a difference. It’s essential to use the best ingredients for skin that nourish at a cellular level and leave our skin satisfied - not starving for nourishment. Stock up on these 4 nutrients that...

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Swap This for That: Moisturizer

Dry, dehydrated, desert-looking skin isn’t exactly the picture of healthy + balanced skin we imagine. Yet, for many skin types, that happens to be their current state - Sahara desert status. Maintaining skin's moisture is a top concern for many individuals and the cosmeceutical industry has created a myriad of lotions, oils, ointments, creams and butters. They line department store counters and drugstore shelves… The options are endless. And the ingredient lists? Even more so. Moisturizers are a very beneficial + integral part of skincare regimes for dry skin, sensitive and even oil-rich skin types. However, with the chemicals saturating...

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3 Transformative + Easy To Keep Resolutions

It’s that time of year, the season to set intentions and resolutions for the months to come. While many of us may associate new years resolutions with feelings of guilt or goals that are unattainable or getting down right discouraged – we’ve resolved to give you 3 resolutions that are transformational and ones you’ll actually want to keep. This year, the focus is on MORE. More of what makes you happy. More of what makes you healthy. And as you add in more of the good, the not-so-good gets weeded out. It’s a simple, effective approach to positive, lasting change....

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PP Babe: Danika Brysha

We’ve gotten to know the beautiful Danika Brysha and her story about her struggles working in the modeling industry and the courage it took to start a new career path creating healthy, Whole30 meals delivered right to your door. She even sources her pasture-raised chicken for Model Meals from our founder’s family farm and she swears by our deodorant (so does her boyfriend!). We can’t wait for you to get to know Danika, too, in our exclusive interview and hope you’ll take away some valuable self-care tips and inspiration to stay true to what you believe in. Your story is...

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Holiday Skin Rehab

We hope that you fully enjoyed your holidays with loved ones – and maybe even treated yourself to your family’s traditional Christmas cookies and didn’t decline the bottle being passed around the table. But, now it’s time to take a bit more intention with your skin and self after this joyful (and indulgent!) season. Here’s some simple, easy-to-implement holistic skin care tips that we’ve gathered to give your skin a little holiday rehab. RELAX + DETOX Relax with a cup of herbal tea instead of your go-to glass of wine after work. Let your liver + digestive system rest and...

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Activated Charcoal: What It Is + Why Your Skin Needs It (Plus A DIY Deep Cleansing Mask)

Charcoal is so much more than just a beauty trend. While you can hardly skim a beauty blogger’s post, scroll Pinterest DIYs or shop for skincare online without seeing this black beauty product pop up on your screen, charcoal has actually been used for centuries in skincare, cleansing, beauty rituals and even in modern medicine. Because this is a word that’s being used across the beauty world and world wide web, we want to help break down what is activated charcoal and why you need to add it to your skincare routine and medicine cabinet. First things first, activated charcoal...

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3 Tips To Boost Your Fertility, Naturally

Let me start by asking you a few questions, my friend… When you think about preparing for conception, what comes to mind? Most likely, and what I hear from quite a few women – financial stability, contentment in marriage and age seem to come up first. Now take a moment to think about pregnancy and your future baby – what comes to mind? A healthy pregnancy without complications, a smooth birth, a strong baby with ten fingers and ten toes… sound about right? I think most of us are on the same page here, but what I’ve found as a...

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Fed + Fit's Favorite Festive Beverage: Pomegranate Sparklers

There’s something so festive about a simple spoonful of fresh pomegranate seeds in a glass flute filled with a little bubbly. I just adore the holiday season for so many reasons, but the tradition of spending quality time with family and friends is at the top of the list. If you’re looking for an incredibly simple, delicious, fresh libation to mark the festive occasion, this Pomegranate Sparkler could be just the ticket. This healthy holiday recipe for a fun, festive drink will make you the hostess with the mostest, plus you’ll want to sip it all season long! Make it...

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The Best Natural Deodorant Is Now Even Better

We know making the switch to natural deodorant can be scary. You’ve heard horror stories of excessive sweating, smelling even worse and painful rashes. But the risks of disease and dangerous side effects linked to chemicals in conventional antiperspirants sound even scarier. So, what to do? We feel you. We’ve been there too. That’s why we’ve spent years researching and formulating with safe, effective ingredients to create a gentle + non-toxic natural deodorant that actually works. Positive reviews from happy customers consistently flood our inbox and Instagram feed. Their stories are all so similar. After trying countless natural deodorants and...

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How To Survive The Holiday Hustle

It’s the most wonderful time of the year! And yet for many, this time of year comes with added stress and pressure that can easily steal the joy + meaning of the holiday season. As your schedule fills up with holiday parties, wrapping presents and planning trips to visit the in-laws, we strongly encourage you to incorporate these simple holistic tips to not just survive the holiday hustle, but to thrive.   KEEP A GRATITUDE JOURNAL   Instead of adding to your Dear Santa letter, keep a daily gratitude journal where you can reflect and write down all that you’re...

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How To Balance Hormones Naturally Part 3: Foods That Heal

Providing our hormones with the raw materials they need to build, balance and perform their various tasks is a crucial step in balancing our hormones. Thankfully, our hormones desperately want to balance and work efficiently for us, so with a little love and care plus consuming these 6 foods for hormone health, you will be amazed at the results! Remember, taking care of your self, encouraging a positive mindset and working to eliminate stress is just as important as the food on your plate. For more of this Hormone Balancing Series, be sure to start with Part 1 and Part...

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Top 5 Toxic Skincare Ingredients To Avoid

Detox is a word that’s used on the regular these days. We know the reality of toxic buildup in our bodies, that it’s not good for us and that it needs to get out. Toxins build up because our bodies don’t know how to absorb + assimilate these foreign ingredients, so they continue to circulate, putting strain on our bodies, rather than becoming food and nourishment for our cells. Believe it or not, conventional beauty + body products can actually be one of the biggest contributors to our toxic load. But before we get into some technical terms and the...

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Boost Beauty And Wellness With These 6 Adaptogens

In an effort to ease stress, we diffuse essential oils, draw epsom salt baths and begin to say no to activities that take away our valuable time. While all of these stress-relieving rituals are effective at calming our mind + body externally, there’s a new wave of wellness that supports our bodies in times of stress, internally. Adaptogen may sound like some foreign health term to you, or maybe you’ve already become familiar with this new beauty trend that is quickly going mainstream – for good reason! Wherever you’re at in your adaptogen journey, we wanted to give you the...

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PP Babe: Cassie De Pecol

We recently had the opportunity to get to know Cassie De Pecol, who holds the world record for visiting every country in the world in the fastest amount of time. Cassie also happens to be a long-time Primally Pure customer (she even took our deodorant and dry shampoo with her on her expedition!). We hope you enjoy reading our exclusive interview with this incredibly inspirational human!     You’re the first woman on record to travel alone to every country in the world. What inspired you to begin such a pivotal journey? I was babysitting when I decided to start...

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How To Balance Hormones Naturally Part 2: Tips For Less Stress

For more on our Hormone Balancing Series with Caroline Potter, start with Part 1 (all about eliminating toxins) and check out Part 3 (all about food and how it relates to our hormones). We’ve all been there, fallen into the lie that more is better — more hustle, more coffee, more clients is the answer. Hand raised right here, I am guilty too! We as a society in general have glorified the hustle, the busy, the stress so much that quite often we don’t know how to function without it. Our bodies have become used to this new stress equilibrium,...

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