How to Use Baby Balm

Apply to baby’s bottom, skin, cradle cap, nursing nipples, growing bellies or eczema flare ups. This balm can also be used to soothe sunburns, dry skin, rashes, dermatitis and other inflammatory skin conditions.

For babies under the age of 1, we recommend removing product from nipples before nursing due to the presence of beeswax in the balm.

Take care to avoid getting water into the jar as it is a preservative-free formula and could incur bacteria growth over time.

Good For

  • Sensitive Skin
  • Baby Balm
  • Belly Balm
  • Sensitive Skin Moisturizer
  • Nipple Cream
  • Eczema

Key Ingredients

All Ingredients

Organic Tallow from Grass-Fed Cows, Organic Olive Oil, Emu Oil (AEA Certified), Unrefined Beeswax, Organic Calendula Flower, Organic Marshmallow Root

From the PP Community

Frequently Asked Questions

Real Customer Reviews

Overall rating: 4.863921 / 5 from 4152 reviews.

AI Generated Review Summary

This multi-purpose balm, formulated with natural ingredients like grass-fed tallow and emu oil, is highly regarded for its soothing properties on diaper rash, dry patches, and eczema-prone skin. Customers appreciate its clean ingredients, soft texture, and high quality, though opinions on its smell are mixed.

Summary topics

  • Effectiveness of Balm: 28%
  • Healing of Rash: 4%
  • Quality of Ingredients: 9%
  • Skin Feel: 8%

Review topics: ["size","fragrance","absorbs","issues","irritation","results","improvement","smells","weight","quality","feels","price","benefits","ingredients","texture","works","husband","skin","packaging","shipping","spots","looks","amount","lines","bottle","consistency","jar","use","face","patches"].

Review highlights

  • "Love the Baby Balm, very gentle, nice smell and feels great on skin!"Renee H.
  • "My daughter loves this light weight balm, we call it her special cream."jessica s.
  • "The texture feels so soft, the smell is pleasant, and helps baby rashes stay at bay."Kelly

Reviews

So hydrating, so versatile

"Like magic for my lips and many other uses! I love this balm. It has a neutral scent and taste. I use it under my eyes at night, on my lips morning and night, and on my décolletage after applying tretinoin. It’s incredibly hydrating and soothing, as well as non irritating for sensitive skin."

Alyssa W. (5/5)

My New Go-To Balm . . . For Me!

"I aligned with mama-wise energy and decided to buy Primally Pure's Baby Balm for myself because of the clean and powerfully simple ingredients. I have super sensitive skin and had a reactive patch on my legs that would flare up with any topical treatment -- a variety of organic oils and clean lotions just didn't help, but this balm has healed, soothed and vastly improved my skin. My legs are summer ready! ;) I recommend this balm for babies (great baby shower gift!) and for their mamas who deserve and need skin-loving products, too!"

Meredith S. (5/5)

Best Balm in my Palm

"I cannot recommend this product enough. From start to finish, head-to-toe healing and moisturization. I use it for the whole family, and it's a staple in our household. I'm always recommending this company to others. I hope you'll come out with another baby salve or balm product. We plan to have another baby in the future."

Tiffany D. (5/5)

This instead of diaper cream

"By far my favorite to use on my baby’s bottom. I have three kids and found this for my last, wish I had it for my first and second. I’ve tried numerous products, tried many “natural” and legit natural products but none has kept my child’s bottom rash free as this combined with the powder. I always worry about the products I put on him, especially around his intimate areas, and with this I don’t have to worry anymore, I know it’s non toxic and it works. It’s a win win."

Roxana N. (5/5)

It's a wonderful product but . . .

"The balm is definitely high quality. It goes on smooth and the skin absorbs it quickly. My only caveat is that the tallow smell was highly noticeable. I tried a few more times and every so often the other pleasant smells come through from the other ingredients but the tallow smell is just too overpowering. I could not continue using it."

Marlene (4/5)

Love for my newborn

"This has been awesome for my newborn babies skin. We use it on his face, bum, cradle cap etc. It’s nice adding a hydrating balm to my baby knowing the ingredients are clean."

Marissa D. (5/5)

Baby Balm

"Purchased solely after completing 9 days of Zero Therapy (skin care fast) while transitioning until my skin completely heals from 5 years of Perioral Dermatitis. First time using tallow as a moisturizer. Very calming to my sensitive skin. So far so good."

Beverly D. (5/5)

Stretch mark prevention and all the things!

"I originally got his to help with stretch mark prevention during pregnancy - while its only been a few weeks and I'm only halfway through pregnancy, I don't feel as though I can comment on that yet though it is easy to apply post-shower and feels calming on my body. However, I recently went on a huge day-long hike and had some chafing in different areas. This baby balm really did the trick in helping that both feel better and recover!"

Clare P. (5/5)

A safe product for new skin!

"I feel so confident using this on my little one. It’s been almost 3 months of use and we still have plenty left. Besides the baby soap bar, it’s the only thing you need for baby."

Bryttnie G. (5/5)

The best

"This is my 2nd jar of the baby balm and I’m hooked! When my baby gets a diaper rash I put this on and it is gone by the next day. My husband also use when his arms get a rash from his shirt when he plays tennis and really helps him too. I highly recommend!"

Jackie A. (5/5)

Q&A

Is it strongly scented or unscented?
This product is Unscented. :)
Hi there, How long is this jar good for? does it expire? Thanks so much ❤️ Samantha
We would recommend using this within 6 months for the freshest experience :)
Can the baby balm be used with cloth diapers?
Typically they cannot, but each cloth diaper company is different. :) Please double check with them! XO, Pure Team
Can this be used on c-section scars? Currently 7 weeks postpartum
Thanks for your question! It is great for scars that are healing but not wounds since it is not medical grade. :) We would recommend going over this with your physician if that is the case.
Would this work for diaper rash? I feel like I’ve tried every drugstore ointment or cream and it doesn’t seem to do the trick. We were prescribed an ointment from the doctor but don’t want to rely on that forever. Thanks so much!!
Yes! Our Baby Balm works great for diaper rash but it cannot be used with cloth diapers. XO, Pure Team

the pure promise

We use nature’s most precious elements to make non-toxic skincare products that support radiant skin, a healthy body + a happy self.

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no artificial anything

We use nature’s most precious elements and nothing more.

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Sustainably sourced

From small family farms to wildcrafted botanicals to ethically processed ingredients, we take sourcing seriously.

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made in the usa

Handcrafted with love in sunny southern California.

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happiness guaranteed

If you’re not 100% satisfied, we’ll give you your money back.