Is Baby Balm paraben-free, fragrance-free and cruelty-free?

Yes. As part of our Pure Promise, the Baby Balm (and our entire product line) is completely free from parabens, synthetic fragrance, harmful chemicals and anything artificial. The Baby Balm is also free from essential oils to ensure the utmost gentleness for the most delicate skin. Primally Pure products are always cruelty-free and our animal-based ingredients, like grass-fed tallow and emu oil, are ethically and mindfully sourced.

What does Baby Balm smell like?

The Baby Balm is unscented, as we intentionally formulated without essential oils to ensure the purest, most gentle formula for babies and nursing mothers. Any subtle, natural aroma you may notice is from the pure, nutrient-dense ingredients like our organic extra virgin olive oil, unrefined tallow and healing herbs.

Is Baby Balm safe for sensitive skin?

Yes, the Baby Balm is specifically formulated for highly sensitive, delicate, or damaged skin. It uses potent, healing herbs and anti-inflammatory animal fats to calm conditions like diaper rash, eczema, and irritation. Ingredients like emu oil and marshmallow root are included for their ability to rebuild the skin barrier and deliver deep moisture without any harmful chemicals.

Any tips for getting the product out more easily?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"If the tube feels a bit firm, especially in cooler temperatures, that’s totally normal! Our formula can become more solid when it’s cold. "}]},{"type":"paragraph","children":[{"type":"text","value":"Letting the tube warm up between your hands for a few minutes will help it soften and make it much easier to squeeze out. Also don’t forget to remove the seal on the bottle."}]}]}

Are essential oils safe in skincare?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Essential oils are powerful plant medicines that are safe and highly beneficial when properly diluted and sourced with integrity. At Primally Pure, we use only high-quality, organic essential oils for their therapeutic properties and natural scent, ensuring they are balanced within our formulas to avoid irritation even for sensitive skin types."}]}]}

Are Primally Pure’s SPF products recommended for sensitive skin?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes! Formulated with restorative fatty acids from grass-fed tallow, moisturizing mango butter and vitamin-rich beeswax, our SPF not only provides a sun barrier, but it protects the skin barrier. If you experience skin sensitivities, we suggest our Unscented SPF products for gentle, essential-oil free and deeply nourishing SPF protection."}]}]}

Are Primally Pure’s tinted products safe for sensitive skin?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes. Our tinted skincare products are formulated with sensitive skin in mind and are free from many common irritants, including artificial fragrance, synthetic dyes, chemical sunscreen filters, silicones, and harsh preservatives."}]},{"type":"paragraph","children":[{"type":"text","value":"Our Sun Serum Tinted SPF was clinically tested and proven to be gentle enough for sensitive skin. Each formula is built on a nourishing foundation of grass-fed tallow, botanical oils, mineral pigments, and non-nano zinc oxide to help support the skin barrier rather than disrupt it."}]}]}

Are these products safe during pregnancy?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Mineral SPF with non-nano zinc oxide is widely considered the safest sunscreen option during pregnancy since it doesn’t absorb into the bloodstream. "}]},{"type":"paragraph","children":[{"type":"text","value":"But as always, check with your doctor for personal guidance. "}]}]}

Are your tinted products suitable for acne-prone skin?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes. Our tinted skincare formulas are designed to be lightweight, breathable, and supportive of overall skin health."}]},{"type":"paragraph","children":[{"type":"text","value":"Unlike many conventional tinted products that rely on silicones, synthetic ingredients, and heavily processed oils, our formulas feature skin-supportive ingredients like grass-fed tallow, botanical oils, mineral pigments, and non-nano zinc oxide. Many customers with acne-prone or easily congested skin appreciate being able to simplify their routine while still achieving natural-looking coverage and a healthy glow."}]}]}

Can activated charcoal help with body odor?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes. Activated charcoal is highly porous, which gives it an exceptional surface area for trapping volatile odor compounds and bacteria that cause underarm smell. Studies on activated charcoal's adsorptive properties confirm its ability to bind organic compounds on contact. In Primally Pure's formula, activated charcoal works alongside essential oils of eucalyptus and peppermint (both of which have documented antibacterial activity) to neutralize odor at the source rather than masking it with synthetic fragrance."}]}]}

Can Baby Balm be used as an eye cream during pregnancy?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes! Baby Balm is essential oil-free and can be used as a deeply nourishing eye cream throughout pregnancy. Warm the tiniest amount between your fingertips and gently tap it around the eye area to moisturize dry, delicate skin + soften the appearance of fine lines."}]}]}

Can beeswax clog pores?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Beeswax has a fairly low comedogenic rating, meaning it's unlikely to clog pores for most people. "}]},{"type":"paragraph","children":[{"type":"text","value":"Structurally, it forms a breathable barrier on the skin rather than a heavy, airtight seal, which is a big part of why it works so differently for slugging than something like petroleum jelly. "}]},{"type":"paragraph","children":[{"type":"text","value":"That said, everyone's skin is different, and those who are especially acne-prone might want to patch test any new beeswax-based product first, just to be safe!"}]}]}

Can I double cleanse with Jelly to Milk Cleanser?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"The Jelly to Milk Cleanser can serve as either step of a double cleanse: use it before a Cleansing Bar or after a Cleansing Oil, depending on your skin’s needs and cleansing ritual."}]}]}

Can I layer Lip Balm with Lip Oil?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes! We love layering the two. The Lip Balm works beautifully as a foundational layer to deeply nourish and lock in moisture, while our Lip Oil can be layered on top for a high-shine, glass-like finish – perfect for a pop of extra hydration and a glossy look."}]}]}

Can I practice skin cycling without retinol or strong acids?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Absolutely! This is exactly what the Primally Pure approach is designed for. A full skin cycling rhythm of clarifying, soothing, exfoliating, and rest nights delivers real results without conventional actives. "}]},{"type":"paragraph","children":[{"type":"text","value":"Natural alternatives like bakuchiol offer retinol-like benefits without barrier disruption."}]}]}

Can I replace my vitamin C, retinol and moisturizer with the Plumping Collection?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"For many people, yes! Rather than layering several individual actives, the Plumping Collection combines bakuchiol to visibly firm and smooth, astaxanthin (shown to be 6000x more effective than vitamin C!) to defend against oxidative stress and even skin tone, and deeply nourishing lipids like grass-fed tallow to replenish the skin barrier. It's an intentionally simplified ritual designed to deliver comprehensive support in fewer steps. "}]}]}

Can I use a tinted face cream with SPF instead of separate sunscreen and foundation?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes! A tinted face cream with SPF 30 can replace both a standalone sunscreen and a light-coverage foundation for most daily activities. Sun Serum Tinted SPF 30 delivers broad-spectrum mineral SPF, buildable tint that blurs imperfections, and clinically tested skincare benefits (increased hydration, improved elasticity and radiance) in a single step. For higher UV exposure days, reapplication every two hours still applies regardless of the product use"}]}]}

Can I use Baby Balm inside the diaper area?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes! Baby Balm can be applied to the external skin of the diaper area to help create a nourishing barrier against excess moisture + soothe dry, irritated skin. Apply a thin layer to clean, dry skin at diaper changes as needed."}]}]}

Can I use Baby Balm on a newborn?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes, Baby Balm was intentionally formulated with delicate newborn skin in mind. "}]},{"type":"paragraph","children":[{"type":"text","value":"Its gentle, nutrient-dense formula is free from essential oils + synthetic fragrance and can be used anywhere baby’s skin needs extra moisture, nourishment + barrier support."}]}]}

Can I use Baby Balm on a newborn?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes! Baby Balm was specifically formulated for delicate infant skin and can be used from birth. Its simple, 6-ingredient formula is made without synthetic fragrance, preservatives or petroleum-derived ingredients and can be applied anywhere baby needs a little extra moisture + soothing support – from dry, sensitive skin to the diaper area, cradle cap + eczema-prone patches."}]}]}

Can I use it if I have acne?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes. Jelly to Milk is formulated to cleanse effectively while supporting the skin barrier."}]}]}

Can I use Jelly to Milk in the morning?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes. Jelly to Milk can be used as a nourishing evening cleanse or as a lighter morning cleanse to refresh and rebalance the skin."}]}]}

Can I use Primally Pure sunscreen on my kids?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes! Our "},{"url":"https://primallypure.com/collections/sunscreen","title":"Primally Pure SPF collection","target":"_blank","type":"link","children":[{"type":"text","value":"SPF collection"}]},{"type":"text","value":" is family friendly and the safest option for young skin. Free from industrialized seed oils, synthetic fragrances and harmful chemicals that you definitely don’t want on developing skin/bodies, our formula contains non-nano zinc oxide for mineral-based, broad-spectrum sun protection along with moisturizing tallow, mango butter and beeswax to deeply nourish delicate skin. For your kiddos, we recommend our Unscented SPF products for gentle, essential-oil free SPF protection."}]}]}

Can I use Sun Cream on my face and body?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes! Our Sun Cream SPF 30 provides mineral-based, biocompatible sun defense and a sheer finish for both face and body. Mindfully formulated with grass-fed tallow, beeswax and mango butter, this cream deeply moisturizes and improves skin barrier function while its lightweight, fast-absorbing texture leaves skin nourished and naturally glowing."}]}]}

Can I use Sun Stick on my face and body?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes! Our Sun Stick SPF 25 provides mineral-based, biocompatible sun defense and a sheer finish for both face and body. Mindfully formulated with grass-fed tallow, beeswax and mango butter, this cream deeply moisturizes and improves skin barrier function while its lightweight, fast-absorbing texture leaves skin nourished and naturally glowing."}]}]}

Can I use the Jelly-to-Milk Cleanser on its own?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes!"}]},{"type":"paragraph","children":[{"type":"text","value":"It was designed to work beautifully as a standalone cleanser — especially in the morning, on minimal makeup days, or anytime your skin is feeling sensitive, and you want a gentle cleanser that still leaves you feeling clean. "}]}]}

Can I wear Lip Oil on top of my Sun Lip Balm?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Our Sun Lip Balm was developed and tested as a standalone product, which means its SPF protection is confirmed only when used solo. While applying Lip Oil on top shouldn't interfere with the effectiveness, we can’t guarantee the same level of sun protection if used together because it hasn’t been tested that capacity. For best results, we recommend using the Sun Lip Balm on its own when sun protection is your top priority."}]}]}

Can I wear tinted SPF under makeup if I want more coverage?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Absolutely. "}]},{"type":"paragraph","children":[{"type":"text","value":"The Sun Serum makes a lovely base for days you want to layer more on top. It preps and nourishes skin while the SPF protection is already working underneath."}]}]}

Can Lip + Cheek Tint replace blush and lipstick?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"For many people, yes. Lip + Cheek Tint is designed to replace both blush and lip color in a simplified makeup routine."}]},{"type":"paragraph","children":[{"type":"text","value":"The buildable formula adds a healthy-looking flush to cheeks and natural color to lips while nourishing the skin with grass-fed tallow, botanical oils, and mineral-based ingredients. Many customers love having one product that delivers skincare benefits, color, and SPF protection in a single step."}]}]}

Can my skin type actually change, or is it just my skin state?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Your underlying tendencies (skin type) are mostly stable, but they can shift with age, hormones, and environment. "}]},{"type":"paragraph","children":[{"type":"text","value":"What you notice most day to day is usually your skin state changing in response to stress, climate, and routine. "}]}]}

Can sunlight help with melasma or pigmentation?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"It's nuanced, but yes, timing "},{"type":"text","value":"may","italic":true},{"type":"text","value":" matter. "}]},{"type":"paragraph","children":[{"type":"text","value":"The circadian clock plays a direct role in regulating melanin production, and consistent morning light may help stabilize that biology rather than aggravate it the way midday UV exposure can."}]},{"type":"paragraph","children":[{"type":"text","value":"Our founder Bethany experienced noticeable improvement in her melasma after prioritizing morning light as part of her daily ritual. "}]},{"type":"paragraph","children":[{"type":"text","value":"Bur remember, melasma is complex and individual, so this isn't a prescription. But the biology is definitely worth understanding! Read more in our "},{"type":"link","url":"https://primallypure.com/blogs/blog/natural-remedies-for-melasma-and-hyperpigmentation","title":null,"target":null,"children":[{"type":"text","value":"melasma and sun spots blog"}]},{"type":"text","value":"."}]}]}

Can Jelly to Milk Cleanser replace my makeup remover?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"For many users, yes. Jelly to Milk Cleanser effectively removes light makeup and daily buildup. If you wear heavier or long wear makeup, we recommend double cleansing or using a dedicated makeup remover first."}]}]}

Can tinted skincare replace makeup?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"For many people, yes. Tinted skincare can replace foundation, blush, lip color, and even daily sunscreen depending on your routine and desired coverage."}]},{"type":"paragraph","children":[{"type":"text","value":"Our formulas provide lightweight, buildable color that helps even skin tone, add warmth, and create a healthy glow without the heavy feel of traditional makeup. If you prefer fuller coverage, tinted skincare also layers beautifully under or alongside makeup."}]}]}

Can tinted SPF replace foundation?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"For many people, yes. Sun Serum Tinted SPF can replace foundation, moisturizer, and sunscreen in a simplified daily routine."}]},{"type":"paragraph","children":[{"type":"text","value":"The lightweight, buildable formula helps blur the appearance of pores, soften visible redness, and create a naturally radiant finish while providing broad-spectrum SPF 30 protection. Rather than masking the skin, it enhances your complexion with sheer coverage that looks like healthy skin."}]},{"type":"paragraph","children":[{"type":"text","value":"If you prefer fuller coverage, Sun Serum Tinted SPF also creates a beautiful base underneath foundation or concealer."}]}]}

Can you get vitamin D through a window?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"You cannot effectively synthesize vitamin D through a glass window because glass filters out the necessary UVB rays. While UVA rays—which are responsible for skin aging—can still penetrate glass, the specific UVB wavelengths required for vitamin D production are blocked. To receive the benefits of the \"sunshine vitamin,\" you must spend time in direct, unfiltered sunlight."}]}]}

Do I need a whole new routine every season?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Not usually. "}]},{"type":"paragraph","children":[{"type":"text","value":"Most people do best keeping their core steps and products they love, then tweaking textures, frequency, or one or two key steps (like cleanser or moisturizer) as their skin state shifts. "}]}]}

Do I need the whole collection, or can I start with just one product?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Every product delivers benefits on its own, but they're intentionally designed to work together. The Plumping Mist provides a drink of water for the skin and replenishes hydration, the Plumping Serum provides concentrated antioxidant protection and collagen support, and the Plumping Cream seals in hydration and replenishes the barrier. Used together, they create a complete ritual that helps skin look firmer, smoother and more radiant over time."}]}]}

Do I need to double cleanse every night?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Not always. "}]},{"type":"paragraph","children":[{"type":"text","value":"Double cleansing is especially helpful when you’re wearing SPF and/or makeup, live in a more polluted area, or are prone to congestion and breakouts. "}]},{"type":"paragraph","children":[{"type":"text","value":"On lighter days, a single cleanse may be enough, whether that’s Jelly-to-Milk, a Cleansing Bar, or a thorough cleanse with Cleansing Oil on its own. "}]}]}

Do I need to switch all my products at once?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Absolutely not."}]},{"type":"paragraph","children":[{"type":"text","value":"In fact, changing everything overnight can make it harder to tell what’s actually helping your body and what isn’t. It can also create financial and emotional stress. "}]},{"type":"paragraph","children":[{"type":"text","value":"It’s more sustainable and gentler on your skin and budget to make a few thoughtful swaps, give your body time to respond, and build from there. "}]}]}

Do I need to use sunscreen every day?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Not necessarily. Primally Pure's philosophy emphasizes responsible, intentional sun exposure rather than avoiding the sun completely. Instead of relying on sunscreen at all times, we encourage building skin resilience gradually, seeking shade during peak midday sun, and prioritizing morning and evening sunlight when exposure is gentler and more beneficial. When spending extended time in direct sun, mineral sunscreen and protective clothing can help reduce the risk of overexposure and sunburn."}]}]}

Do I still need a mist and cream/balm afterward if my cleanser is hydrating?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes."}]},{"type":"paragraph","children":[{"type":"text","value":"Even the most hydrating cleanser is still a rinse-off product, which means those benefits don’t stay on the skin for long. "}]},{"type":"paragraph","children":[{"type":"text","value":"Following with a mist and a cream or balm helps lock in water and lipids, supporting long-term barrier resilience."}]}]}

Do I still need to reapply tinted SPF throughout the day?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes. Like all SPF products, Sun Serum Tinted SPF should be reapplied every 2 hours during prolonged sun exposure and after swimming, sweating, or towel drying."}]},{"type":"paragraph","children":[{"type":"text","value":"Regular reapplication is essential for maintaining broad-spectrum SPF 30 protection and helping protect skin from premature aging and sun damage caused by UVA and UVB rays."}]},{"type":"paragraph","children":[{"type":"text","value":"The Sun Stick SPF 25 is perfect for on-the-go reapplication without disturbing your look."}]}]}

Does charcoal really get rid of odors?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Activated charcoal eliminates odors through adsorption, a process where its negatively charged, porous surface attracts and traps positively charged odor molecules and bacteria before they can become noticeable. This is a physical, not chemical, process, which is why charcoal deodorant works without artificial masking agents or aluminum salts. In Primally Pure's Charcoal Deodorant, this mechanism is supported by coconut oil's medium-chain fatty acids and eucalyptus and peppermint essential oils, creating a multi-action odor-control system that has earned over 12,000 five-star reviews."}]}]}

Does Jelly to Milk Cleanser replace my Cleansing Oil or Water Based Cleanser?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Jelly to Milk Cleanser is a glycerin and oil-rich product that can be used in place of either, depending on your preferences and skin's needs. Some customers may alternate between products seasonally, while others may incorporate Jelly to Milk into a double-cleansing routine."}]}]}

Does my diet affect my skin barrier?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Absolutely!"}]},{"type":"paragraph","children":[{"type":"text","value":"The fatty acids you eat directly influence the lipid profile available for barrier maintenance and repair. "}]},{"type":"paragraph","children":[{"type":"text","value":"Omega-3-rich foods (like wild caught fish, pasture-raised eggs, grass-fed meats) supportive barrier integrity from "},{"type":"text","value":"within","italic":true},{"type":"text","value":". "}]},{"type":"paragraph","children":[{"type":"text","value":"Refined seed oils and high-sugar diets increase systemic inflammation and also compromise your barrier lipid integrity at a cellular level. "}]}]}

Does sleep really affect my skin barrier?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes, it really does!"}]},{"type":"paragraph","children":[{"type":"text","value":"Research shows that good quality sleepers recover from barrier damage 30% faster than poor sleepers. This is because barrier regeneration is ruled by the repair that happens overnight. "}]},{"type":"paragraph","children":[{"type":"text","value":"When your sleep is chronically disrupted, you see an increase in TEWL and compromised barrier function. "}]},{"type":"paragraph","children":[{"type":"text","value":"Protecting your sleep is one of the most impactful things you can do!"}]}]}

Does SPF block vitamin D production?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"In theory, yes. SPF applied thoroughly can reduce vitamin D synthesis. "}]},{"type":"paragraph","children":[{"type":"text","value":"But in practice, most people don't apply enough or reapply consistently, so full blockage is rare. "}]},{"type":"paragraph","children":[{"type":"text","value":"More importantly, the morning light window (before 10am) offers meaningful vitamin D synthesis at a lower UV index, with less damage risk. "}]},{"type":"paragraph","children":[{"type":"text","value":"Prioritizing morning outdoor time before applying SPF is a practical way to support vitamin D naturally while still protecting your skin during peak UV hours. Remember — even 5-10 minutes can help!"}]}]}

Does your diet affect your skin?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes!"}]},{"type":"paragraph","children":[{"type":"text","value":"Blood sugar spikes from high-glycemic foods trigger inflammation and can accelerate collagen breakdown through a process called glycation."}]},{"type":"paragraph","children":[{"type":"text","value":"Processed seed oils and excess alcohol also fuel inflammatory pathways that show up on your face."}]},{"type":"paragraph","children":[{"type":"text","value":"But when you nourish yourself with quality fats, protein, and antioxidant-rich plants, you support barrier function, collagen production, and more even-toned skin."}]}]}

How do hobbies affect skin health?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Honestly, more than you'd think!"}]},{"type":"paragraph","children":[{"type":"text","value":"Chronic stress raises cortisol, and high cortisol degrades the fatty acids and ceramides that make up your skin's barrier. This weakens its ability to repair and also increases inflammation. "}]},{"type":"paragraph","children":[{"type":"text","value":"Scientists have found that hobbies and enjoyable activities lower cortisol. And that translates to skin health in the forms of: less barrier breakdown, less inflammation, and better repair."}]},{"type":"paragraph","children":[{"type":"text","value":"All of this is happening while you're simply enjoying yourself!"}]}]}

How do hormones and my cycle affect my skin?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Your skin cycles with your hormones. "}]},{"type":"paragraph","children":[{"type":"text","value":"Estrogen supports collagen and hydration. So when it’s higher (follicular and ovulatory phases), your skin tends to look clearer and more radiant. "}]},{"type":"paragraph","children":[{"type":"text","value":"When progesterone rises pre-period, oil production increases and breakouts along the chin and jaw are common."}]},{"type":"paragraph","children":[{"type":"text","value":"During your period, lower estrogen can make skin more sensitive and dry."}]},{"type":"paragraph","children":[{"type":"text","value":"And major hormonal changes like postpartum or perimenopause often trigger recalibration periods for the skin."}]}]}

How do I apply tinted SPF for the most natural finish?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Warm a small amount between your fingertips before applying. This makes blending much easier and more natural-looking. "}]},{"type":"paragraph","children":[{"type":"text","value":"Press and blend outward from the center of your face rather than rubbing. Build lightly where you want more coverage and let it sheer out naturally everywhere else."}]}]}

Best-Seller

Baby Balm

$ 20.00

GENTLE CARE FOR DELICATE SKIN

Formulated with grass-fed tallow, emu oil, calendula, and unrefined beeswax, this multi-purpose balm soothes diaper rash, dry patches, and eczema-prone skin. Naturally anti-inflammatory and antimicrobial, it supports barrier repair and provides lasting protection – fragrance-free and safe for even the most sensitive skin.

Size: 1 oz 2 oz

Quantity

1
2
3
4
5
6
7
8
9
10 +

Quantity

how to use ingredients

Product Benefits

Calm inflammation

Prevent irritation

Repair skin barrier

Soothe redness

Improve moisture

Nutrient-dense nourishment

Try an Upgrade

The Baby Kit

$ 62 ~~$ 70~~

How to Use Baby Balm

Apply to baby’s bottom, skin, cradle cap, nursing nipples, growing bellies or eczema flare ups. This balm can also be used to soothe sunburns, dry skin, rashes, dermatitis and other inflammatory skin conditions.

For babies under the age of 1, we recommend removing product from nipples before nursing due to the presence of beeswax in the balm.

Take care to avoid getting water into the jar as it is a preservative-free formula and could incur bacteria growth over time.

Good For

Sensitive Skin
Baby Balm
Belly Balm
Sensitive Skin Moisturizer
Nipple Cream
Eczema

Key Ingredients

Tallow from Grass-Fed Cows
Learn More

This biocompatible, ethically sourced skin superfood has been a traditional skin remedy for centuries. It mimics the makeup of our skin making it a better biological match for the microbiome. It contains rich concentrations of essential fatty acids, anti-inflammatory and antimicrobial properties to repair the barrier and rebuild moisture.

Emu Oil
Learn More

This healthy fat is highly effective at soothing the effects of eczema, dermatitis and dryness. Sourced from the large, flightless bird native to Australia, the Aboriginal culture has used emu oil as a natural remedy for a myriad of inflammatory skin issues for centuries. This oil visibly calms redness and rebuild moisture. Plus it deeply penetrates the skin to deliver vitamins and fatty acids to strengthen skin’s barrier function.

Unrefined Beeswax
Learn More

With powerful antiviral, anti-inflammatory and antibacterial properties, it protects skin from infection and irritation while sealing in moisture. Beeswax is also rich in vitamin A to support lasting hydration and skin healing at a cellular level.

Marshmallow Root
Learn More

Marshmallow root has been used for medicinal purposes to relieve and repair inflammation, redness and free-radical damage. Within the root of this plant is a compound called mucilage (a thick, sticky substance) which is used to protect and prevent irritation. This powerful skin soother infuses the skin with hydration, healing and nourishment. Plus its natural healing and cooling properties create a profound impact on hot/dry skin conditions (like eczema).

All Ingredients

Organic Tallow from Grass-Fed Cows, Organic Olive Oil, Emu Oil (AEA Certified), Unrefined Beeswax, Organic Calendula Flower, Organic Marshmallow Root

SHOP THE BUNDLE

Nourish

Baby Balm

$20

Cleanse

Baby Bar

$16

Hydrate

Baby Oil

$32

Soothe

Baby Powder

$16

From the PP Community

Yes. As part of our Pure Promise, the Baby Balm (and our entire product line) is completely free from parabens, synthetic fragrance, harmful chemicals and anything artificial. The Baby Balm is also free from essential oils to ensure the utmost gentleness for the most delicate skin. Primally Pure products are always cruelty-free and our animal-based ingredients, like grass-fed tallow and emu oil, are ethically and mindfully sourced.
The Baby Balm is unscented, as we intentionally formulated without essential oils to ensure the purest, most gentle formula for babies and nursing mothers. Any subtle, natural aroma you may notice is from the pure, nutrient-dense ingredients like our organic extra virgin olive oil, unrefined tallow and healing herbs.
Yes, the Baby Balm is specifically formulated for highly sensitive, delicate, or damaged skin. It uses potent, healing herbs and anti-inflammatory animal fats to calm conditions like diaper rash, eczema, and irritation. Ingredients like emu oil and marshmallow root are included for their ability to rebuild the skin barrier and deliver deep moisture without any harmful chemicals.

Real Customer Reviews

Overall rating: 4.8633075 / 5 from 4287 reviews.

AI Generated Review Summary

This multi-purpose balm, formulated with natural ingredients like grass-fed tallow and emu oil, is highly regarded for its soothing properties on diaper rash, dry patches, and eczema-prone skin. Customers appreciate its clean ingredients, soft texture, and high quality, though opinions on its smell are mixed.

Summary topics

Effectiveness of Balm (28%): Many customers brought up that this balm is great, wonderful, and the best they have ever used.
Healing of Rash (4%): Customers expressed appreciation for the product, stating that it effectively heals any baby rash or skin irritation.
Quality of Ingredients (9%): It was observed by customers that the ingredients of the product are clean and loved by many reviewers.
Skin Feel (8%): It was highlighted by customers that the product feels great and leaves their skin feeling soft and smooth.

Review topics: [feels, packaging, husband, issues, skin, ingredients, quality, smells, texture, consistency, looks, shipping, size, jar, face, price, patches, absorbs, gift, balm, irritation, oil, results, moisturizer, eyes, spots, improvement, cream, alternative, relief].

Review highlights

"Love the Baby Balm, very gentle, nice smell and feels great on skin!" — Renee H.
"My daughter loves this light weight balm, we call it her special cream." — jessica s.
"The texture feels so soft, the smell is pleasant, and helps baby rashes stay at bay." — Kelly

Reviews

This balm is everything & more

"I use it preventatively on my baby’s bottom. I appreciate it having no fragrance because of where I am using it. There really is no scent at all. Smells like what I pictured a simple balm to smell like. The organic, nontoxic, minimal ingredients won me over"

— Millie C. (5/5)

The GOAT

"Truly the best for mom and baby. Used this on my bump with no stretch marks. And unused it on baby. It ran out and he got super dry patches. Restarted the baby balm and they went away in 2-3 days using it morning and night. Will not be without this!! The GOAT for baby’s delicate skin, especially in NY winters. Primarily Pure has done tallow way before it was trending and it shows in the quality!"

— Java J. (5/5)

I love the consistency of

"I love the consistency of this. It goes on so easy and protects babies skin. I use it on his bottom or anywhere his skin is dry and irritated. I also used it on my 4yr old recently for his eczema before he went swimming to protect his skin and it worked great."

— Sharon A. (5/5)

Get this for baby shower gifts!!

"One of the best and highest quality baby products you can get. I've used this for 2 of my babies now and wish I had used it with my first! The protection you can SEE it providing on their skin is wonderful. I even use it on my own when I'm trying to soothe/soften areas."

— Sara D. (5/5)

Extra moisture

"I use this on my face and lips. It’s extremely moisturizing and leaves my skin feeling silky smooth in the morning. I’ve also used this on my kids when their noses get raw during cold season or their lips get dried out when sick or in the winter. It’s a good one to keep on hand."

— Jennifer M. (5/5)

The best baby balm!

"Absolutely love it! Use it on baby and the whole family! The ingredients are as clean as can be and a little of the balm goes a long way! I feel confident using it on my baby head to toe! It’s a catch all for dry skin to diaper rash!"

— Maggie H. (5/5)

Can’t wait to try!

"I haven’t gotten to use this yet since baby arrives in a couple of weeks but was recommended by a friend so I’m excited to try it. I use their products for my face & body myself so I have confidence it’ll be great. They did lose my first package & I had to reorder, but they were able to make it right!"

— Lydia M. (5/5)

The baby balm is amazing!

"The baby balm is amazing! I use it on my face every night and my skin has never looked better! I know it says baby balm, but my face is sensitive and it is perfect for it! No rash and no redness! 10/10"

— Bella W. (5/5)

Love this Balm

"I am 73 and live in the desert and I have fallen in Love with Balms. This baby balm is fantastic I use it under my eyes as I have started to get a few lines. This balm works it really nourishes the lines and makes them less noticeable."

— Sandra S. (5/5)

I’ve been using this baby

"I’ve been using this baby balm for almost 3 years now. I’ve used it as a nipple cream and hydrating my skin during both pregnancies, and it’s the only moisturizer I use on my babies. The quality of this balm is amazing, I haven’t had to deal with any type of skin conditions for my kiddos. A little goes a long way too!"

— Mikayla I. (5/5)

Q&A

Is it strongly scented or unscented?: This product is Unscented. :)
Hi there, How long is this jar good for? does it expire? Thanks so much ❤️ Samantha: We would recommend using this within 6 months for the freshest experience :)
Can the baby balm be used with cloth diapers?: Typically they cannot, but each cloth diaper company is different. :) Please double check with them! XO, Pure Team
Can this be used on c-section scars? Currently 7 weeks postpartum: Thanks for your question! It is great for scars that are healing but not wounds since it is not medical grade. :) We would recommend going over this with your physician if that is the case.
Would this work for diaper rash? I feel like I’ve tried every drugstore ointment or cream and it doesn’t seem to do the trick. We were prescribed an ointment from the doctor but don’t want to rely on that forever. Thanks so much!!: Yes! Our Baby Balm works great for diaper rash but it cannot be used with cloth diapers. XO, Pure Team

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We use nature’s most precious elements to make non-toxic skincare products that support radiant skin, a healthy body + a happy self.

no artificial anything

We use nature’s most precious elements and nothing more.

Sustainably sourced

From small family farms to wildcrafted botanicals to ethically processed ingredients, we take sourcing seriously.

made in the usa

Handcrafted with love in sunny southern California.

happiness guaranteed

If you’re not 100% satisfied, we’ll give you your money back.

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Barrier Supportive Cleanser

Holiday Collection

A New Ritual for Fresh, Nourished Skin

Calmer, soothed skin in just two weeks

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Year Round Body Care Essentials

Autumn, elevated.

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Baby Balm

GENTLE CARE FOR DELICATE SKIN

Product Benefits

How to Use Baby Balm

Key Ingredients

Tallow from Grass-Fed Cows Learn More

Emu Oil Learn More

Unrefined Beeswax Learn More

Marshmallow Root Learn More

All Ingredients

Complete Your Daily Ritual

From the PP Community

Frequently Asked Questions

Is Baby Balm paraben-free, fragrance-free and cruelty-free?

What does Baby Balm smell like?

Is Baby Balm safe for sensitive skin?

Real Customer Reviews

AI Generated Review Summary

Summary topics

Review highlights

Reviews

This balm is everything & more

The GOAT

I love the consistency of

Get this for baby shower gifts!!

Extra moisture

The best baby balm!

Can’t wait to try!

The baby balm is amazing!

Love this Balm

I’ve been using this baby

Q&A

Helpful Resources

Why Your Nervous System Needs Presence & Play More Than Any Supplement

Your Complete Guide to Cleansers: How to Choose a Barrier-Friendly Ritual

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7 Signs You're Damaging Your Skin Barrier, And How to Repair It Naturally

We use nature’s most precious elements to make non-toxic skincare products that support radiant skin, a healthy body + a happy self.

no artificial anything

Sustainably sourced

made in the usa

happiness guaranteed

Tallow from Grass-Fed Cows
Learn More

Emu Oil
Learn More

Unrefined Beeswax
Learn More

Marshmallow Root
Learn More