Name: Clarifying Cream
Brand: Primally Pure
SKU: CLA-1OZ-CREA-335
Price: 42.0 USD
Availability: InStock

Question 1

Any tips for getting the product out more easily?

Accepted Answer

If the tube feels a bit firm, especially in cooler temperatures, that’s totally normal! Our formula can become more solid when it’s cold. 
Letting the tube warm up between your hands for a few minutes will help it soften and make it much easier to squeeze out. Also don’t forget to remove the seal on the bottle.

Question 2

Are Primally Pure’s SPF products recommended for sensitive skin?

Accepted Answer

Yes! Formulated with restorative fatty acids from grass-fed tallow, moisturizing mango butter and vitamin-rich beeswax, our SPF not only provides a sun barrier, but it protects the skin barrier. If you experience skin sensitivities, we suggest our Unscented SPF products for gentle, essential-oil free and deeply nourishing SPF protection.

Question 3

Can I layer Lip Balm with Lip Oil?

Accepted Answer

Yes! We love layering the two. The Lip Balm works beautifully as a foundational layer to deeply nourish and lock in moisture, while our Lip Oil can be layered on top for a high-shine, glass-like finish – perfect for a pop of extra hydration and a glossy look.

Question 4

Can I use Primally Pure sunscreen on my kids?

Accepted Answer

Yes! Our SPF collection is family friendly and the safest option for young skin. Free from industrialized seed oils, synthetic fragrances and harmful chemicals that you definitely don’t want on developing skin/bodies, our formula contains non-nano zinc oxide for mineral-based, broad-spectrum sun protection along with moisturizing tallow, mango butter and beeswax to deeply nourish delicate skin. For your kiddos, we recommend our Unscented SPF products for gentle, essential-oil free SPF protection.

Question 5

Can I use Sun Cream on my face and body?

Accepted Answer

Yes! Our Sun Cream SPF 30 provides mineral-based, biocompatible sun defense and a sheer finish for both face and body. Mindfully formulated with grass-fed tallow, beeswax and mango butter, this cream deeply moisturizes and improves skin barrier function while its lightweight, fast-absorbing texture leaves skin nourished and naturally glowing.

Question 6

Can I use Sun Stick on my face and body?

Accepted Answer

Yes! Our Sun Stick SPF 25 provides mineral-based, biocompatible sun defense and a sheer finish for both face and body. Mindfully formulated with grass-fed tallow, beeswax and mango butter, this cream deeply moisturizes and improves skin barrier function while its lightweight, fast-absorbing texture leaves skin nourished and naturally glowing.

Question 7

Can I wear Lip Oil on top of my Sun Lip Balm?

Accepted Answer

Our Sun Lip Balm was developed and tested as a standalone product, which means its SPF protection is confirmed only when used solo. While applying Lip Oil on top shouldn't interfere with the effectiveness, we can’t guarantee the same level of sun protection if used together because it hasn’t been tested that capacity. For best results, we recommend using the Sun Lip Balm on its own when sun protection is your top priority.

Question 8

How does a tallow-based facial cream compare to conventional lotions?

Accepted Answer

A face treatment made from this nutrient-dense fat deeply hydrates without relying on synthetic emollients. Because of its high vitamin content, this facial hydration option penetrates deeply, helping strengthen the skin barrier and improve resilience. It feels richer than many typical creams and helps skin stay soft and supple.

Question 9

How does this naturally derived powder help revive hair between washes?

Accepted Answer

Using ingredients like arrowroot and kaolin clay, it absorbs excess oil and gives the same result you’d expect from a dry hair refresher, while relying solely on non toxic components. The formula functions as a natural dry styling helper that boosts volume and refreshes roots without buildup, similar to a conventional dry product, but cleaner.

Question 10

How does this non-chemical underarm product compare to conventional options?

Accepted Answer

It’s designed to provide effective odor protection while relying on safe and wholesome ingredients. Rather than relying on synthetic aluminum or other potentially irritating substances, this deodorizing solution uses carefully selected, non-toxic components to neutralize odors and keep you fresh throughout the day.

Question 11

How much product should I use when applying?

Accepted Answer

As we always say, a little goes a long way! Less is more when it comes to this nutrient-dense moisturizer. Start with a pea-sized amount for a small area (like a hand) or a nickel-sized amount for a whole limb. Because this Body Butter is packed with pure ingredients and contains no cheap fillers, you only need a light layer to achieve intense hydration.

Question 12

How often should I apply Bergamot + Eucalyptus Deodorant?

Accepted Answer

We always say less is more! Our formulas are incredibly concentrated so you only need 2-3 light swipes (or dabs) per underarm for all-day odor protection.

Question 13

How often should I apply Blue Tansy Deodorant?

Accepted Answer

We always say less is more! Our formulas are incredibly concentrated so you only need 2-3 light swipes (or dabs) per underarm for all-day odor protection.

Question 14

How often should I apply Charcoal Deodorant?

Accepted Answer

We always say less is more! Our formulas are incredibly concentrated so you only need 2-3 light swipes (or dabs) per underarm for all-day odor protection.

Question 15

How often should I apply Sun Lip Balm?

Accepted Answer

For full protection, apply generously and evenly 15 minutes before sun exposure. Reapply at least every 2 hours and after 80 minutes of swimming or sweating.

Question 16

How often should I apply Vanilla + Citrus Deodorant?

Accepted Answer

We always say less is more! Our formulas are incredibly concentrated so you only need 2-3 light swipes (or dabs) per underarm for all-day odor protection.

Question 17

Is Almond + Vanilla Body Butter paraben-free, fragrance-free and cruelty-free?

Accepted Answer

Yes. As part of our Pure Promise, the Almond + Vanilla Body Butter (and our entire product line) is completely free from parabens, synthetic fragrance, harmful chemicals and anything artificial. The aroma in this blend is formulated with only almond extract and vanilla for its warming, calming properties. Primally Pure products are always cruelty-free and our animal-based ingredients, like grass-fed tallow and emu oil, are ethically and mindfully sourced.

Question 18

Is Antioxidant Balm safe for sensitive skin?

Accepted Answer

We mindfully formulate all of our products with pure, barrier-supporting ingredients, this balm included. While the Antioxidant Balm nourishes the skin barrier with botanical superfoods and animal-based fatty acids, if your skin is super sensitive or reactive we recommend trying the Everything Balm.

Question 19

Is Baby Balm paraben-free, fragrance-free and cruelty-free?

Accepted Answer

Yes. As part of our Pure Promise, the Baby Balm (and our entire product line) is completely free from parabens, synthetic fragrance, harmful chemicals and anything artificial. The Baby Balm is also free from essential oils to ensure the utmost gentleness for the most delicate skin. Primally Pure products are always cruelty-free and our animal-based ingredients, like grass-fed tallow and emu oil, are ethically and mindfully sourced.

Question 20

Is Baby Balm safe for sensitive skin?

Accepted Answer

Yes, the Baby Balm is specifically formulated for highly sensitive, delicate, or damaged skin. It uses potent, healing herbs and anti-inflammatory animal fats to calm conditions like diaper rash, eczema, and irritation. Ingredients like emu oil and marshmallow root are included for their ability to rebuild the skin barrier and deliver deep moisture without any harmful chemicals.

Question 21

Is Bergamot + Eucalyptus Deodorant safe for sensitive skin?

Accepted Answer

Our deodorant contains a minimal, mindfully-balanced dose of naturally-mined baking soda (finer grain = less abrasive) to protect from odor and irritation. While baking soda can be abrasive for some skin types, many customers with sensitive skin use this formula with great success. If you have a known baking soda sensitivity, we recommend a patch test or trying our Baking Soda Free Deodorant.

Question 22

Is Blue Tansy Deodorant safe for sensitive skin?

Accepted Answer

Our deodorant contains a minimal, mindfully-balanced dose of naturally-mined baking soda (finer grain = less abrasive) to protect from odor and irritation. While baking soda can be abrasive for some skin types, many customers with sensitive skin use this formula with great success. If you have a known baking soda sensitivity, we recommend a patch test or trying our Baking Soda Free Deodorant.

Question 23

Is Charcoal Deodorant safe for sensitive skin?

Accepted Answer

The Primally Pure Charcoal Deodorant contains a minimal, mindfully-balanced dose of naturally-mined baking soda (finer grain = less abrasive) to protect from odor and irritation. While baking soda can be abrasive for some skin types, many customers with sensitive skin use this formula with great success. If you have a known baking soda sensitivity, we recommend a patch test or trying our Baking Soda Free Deodorant.

Question 24

Is Clarifying Cream suitable for all skin types?

Accepted Answer

While this cream is beneficial for all skin states due to its non-comedogenic, biocompatible ingredients, the Clarifying Cream is specifically formulated for complexions prone to acne, excess oil production, sun damage, or hyperpigmentation. It’s designed to easily melt into the skin and calm breakouts without feeling heavy.

Question 25

Is Clarifying Serum suitable for all skin types?

Accepted Answer

The Clarifying Serum is formulated with non-comedogenic ingredients that are beneficial for all skin states, but it’s specifically designed for skin states prone to acne, excess oil production, and hyperpigmentation. Its potent, lightweight blend is absorbed easily, making it highly effective for balancing oily or congested skin without feeling heavy or greasy.

Question 26

Is Everything Balm paraben-free, fragrance-free and cruelty-free?

Accepted Answer

Yes. As part of our Pure Promise, the Everything Balm (and our entire product line) is completely free from parabens, synthetic fragrance, harmful chemicals and anything artificial. The aroma in this blend is formulated with only organic essential oils (Lavender and Tea Tree) for its soothing, calming properties. Primally Pure products are always cruelty-free and our animal-based ingredients, like grass-fed tallow and emu oil, are ethically and mindfully sourced.

Question 27

Is Everything Balm safe for sensitive skin?

Accepted Answer

Yes, it is highly recommended for sensitive skin. This balm is designed to help heal everything from dryness to dermatitis. This formula has a foundation of biocompatible ingredients like mindfully sourced emu oil, grass-fed tallow, and marshmallow root, which are intensely hydrating and anti-inflammatory to visibly calm redness and strengthen a compromised skin barrier.

Question 28

Is Everything Spray safe for sensitive skin?

Accepted Answer

Yes, Everything Spray is highly suitable for sensitive skin. It is mindfully formulated with antibacterial and anti-inflammatory ingredients like Organic Aloe Vera Juice and a healing blend of Lavender and Tea Tree essential oils to calm redness and balance the skin barrier.

Question 29

Is Lip Balm moisturizing?

Accepted Answer

Absolutely, our Lip Balm is intensely moisturizing. It contains a concentrated blend of biocompatible fats and healing butters like grass-fed tallow, cocoa butter, and beeswax. These ingredients not only infuse the lips with nourishment but also create a protective, anti-inflammatory shield that provides long-lasting hydration and sustained relief for chapped or dry lips.

Question 30

Is Plumping Cream suitable for all skin types?

Accepted Answer

While this cream is beneficial for all skin states due to its biocompatible ingredients, the Plumping Cream is specifically formulated for complexions prone to dryness, dullness, sun damage, and visible signs of aging. It’s designed to easily melt into the skin and deeply hydrate without feeling heavy.

Question 31

Is Plumping Serum suitable for all skin types?

Accepted Answer

The Plumping Serum is formulated with firming ingredients that are beneficial for all skin states, but it’s specifically formulated for skin prone to dryness, dullness, sun damage, and signs of aging. Its lightweight, vitamin-rich blend contains a gentle retinol alternative, bakuchiol, and nature’s master antioxidant, astaxanthin, delivers deep hydration, promotes collagen production, and protects from environmental stressors.

Question 32

Is Primally Pure's SPF packaging BPA-free?

Accepted Answer

Yes! All sunscreen products are made with BPA-free packaging.

Question 33

Is Soothing Serum suitable for all skin types?

Accepted Answer

The Soothing Serum is formulated with anti-inflammatory ingredients that are beneficial for all skin states, but it’s specifically designed for skin states prone to sensitivity, redness, irritation, and dehydration. Its lightweight, nourishing blend is absorbed easily, making it highly effective for restoring a compromised skin barrier and reducing redness.

Question 34

Is this clean, powder-based hair refresher suitable for all hair types and colors?

Accepted Answer

Yes, it works well across different textures and shades. The gentle blend delivers the benefits associated with a natural dry hair product, offering lift and oil control without a chalky finish. Since all ingredients meet a non toxic standard, it performs like a classic dry style solution while being safe for a variety of hair needs.

Question 35

Is this gentle dry hair powder safe for sensitive scalps?

Accepted Answer

Absolutely. The formula avoids irritants and focuses on soothing botanicals, making it ideal for easily reactive skin. Acting as both a natural dry styling powder and a non toxic scalp-friendly option, it refreshes hair the way a dry product would—just without the harsh additives or aerosols.

Question 36

Is this underarm treatment suitable for people with delicate skin?

Accepted Answer

Yes — the blend is perfect for anyone who needs gentle care. Because it’s formulated without harsh chemicals, this kind of underarm application supports sensitive skin without causing irritation. The thoughtful composition ensures a soothing experience, making it a reliable choice in gentle body care.

Question 37

Is using tallow in a skincare routine safe and suitable for all skin types?

Accepted Answer

Yes — when formulated properly, this animal-derived fat works well with many skin types. It's an excellent choice for those who want a simple, clean fat-based product. Because it’s composed of natural lipids similar to what our skin produces, it integrates nicely into a wholesome skin health routine.

Question 38

Is Vanilla + Citrus Deodorant safe for sensitive skin?

Accepted Answer

The Primally Pure Vanilla + Citrus Deodorant contains a minimal, mindfully-balanced dose of naturally-mined baking soda (finer grain = less abrasive) to protect from odor and irritation. While baking soda can be abrasive for some skin types, many customers with sensitive skin use this formula with great success. If you have a known baking soda sensitivity, we recommend a patch test or trying our Baking Soda Free Deodorant.

Question 39

Should I wear sunscreen everyday?

Accepted Answer

We want to encourage you to rethink your relationship with the sun. While many brands urge constant sunscreen use out of fear, we believe in a more mindful approach: thoughtful, intentional time in the sun to nourish circadian rhythms, hormonal health, vitamin D synthesis and vitality – paired with truly non-toxic, broad-spectrum SPF for longer, sun-soaked moments. 
So short answer: No, we don’t believe you need to wear this product every single day – but for those extended days outside (for vacation or your vocation), wearing a safe, effective sunscreen does matter.

Question 40

Should I wear sunscreen on my lips every day?

Accepted Answer

We want to encourage you to rethink your relationship with the sun. While many brands urge constant sunscreen use out of fear, we believe in a more mindful approach: thoughtful, intentional time in the sun to nourish circadian rhythms, hormonal health, vitamin D synthesis and vitality – paired with truly non-toxic, broad-spectrum SPF for longer, sun-soaked moments. 
So short answer: No, we don’t believe you need to wear this product every single day – but for those extended days outside (for vacation or your vocation), wearing a safe, effective sunscreen does matter.
P.S. If you struggle with sun blisters/sun-induced cold sores like our Holistic Esthetician, she recommends not leaving the house without this.

Question 41

What makes Primally Pure Deodorant better than other "natural" deodorants?

Accepted Answer

Primally Pure non-toxic, natural deodorants are made with ingredients to work with your body's chemistry and neutralize odor, rather than masking it. 
Aluminum isn't the only ingredient you want to avoid in your deodorant. The FDA allows companies to cover their chemically engineered scents with the term "fragrance" on ingredient labels, all for the purpose of protecting "trade secrets." 
Our purpose? Protecting your health.

Primally Pure Deodorant is scented with only organic essential oils to help purify skin and control odor, you won't find any fake + chemical-filled fragrances (even "natural" ones) in our deodorant.

Question 42

What does each Primally Pure Deodorant smell like?

Accepted Answer

Charcoal:
Blue Tansy:
Bergamot + Eucalyptus:
Geranium:
Lavender:
Lemongrass:
Tea Tree:
Unscented:
Vanilla  + Citrus:
Limited-Edition Holiday:

Question 43

What are the benefits of non-nano zinc in sunscreen? Why do you use non-nano vs. nano?

Accepted Answer

This physical sun defense remains on the surface of skin without being absorbed, making it the safest and most effective option for sun protection. 
This is seen as a safer, better-for-you mineral option than Nano Zinc Oxide because Non-Nano Zinc Oxide has a larger particle size than Nano Zinc Oxide (larger than 100 nanometers) which means that is too large to penetrate the skin (i.e. doesn’t enter the bloodstream) and stays on the surface of the skin to reflect UV rays. 
Non-Nano Zinc Oxide is also considered reef-safe and less toxic to marine life than Nano Zinc Oxide. 
Plus our Non-Nano Zinc Oxide offers an advanced upgrade in mineral-based sun protection by providing broad-spectrum coverage, shielding skin from both UVA and UVB rays, with a sheer, barely-there finish along with antibacterial properties that help combat bacteria and protect the skin barrier.

Question 44

What are the benefits of non-nano zinc in sunscreen? Why do you use non-nano vs. nano?

Accepted Answer

This physical sun defense remains on the surface of skin without being absorbed, making it the safest and most effective option for sun protection. 
This is seen as a safer, better-for-you mineral option than Nano Zinc Oxide because Non-Nano Zinc Oxide has a larger particle size than Nano Zinc Oxide (larger than 100 nanometers) which means that is too large to penetrate the skin (i.e. doesn’t enter the bloodstream) and stays on the surface of the skin to reflect UV rays. Non-Nano Zinc Oxide is also considered reef-safe and less toxic to marine life than Nano Zinc Oxide. 
Plus our Non-Nano Zinc Oxide offers an advanced upgrade in mineral-based sun protection by providing broad-spectrum coverage, shielding skin from both UVA and UVB rays, with a sheer, barely-there finish along with antibacterial properties that help combat bacteria and protect the skin barrier.

Question 45

What benefits does a plant-derived, toxin-free underarm treatment offer compared to typical products?

Accepted Answer

A naturally sourced formula is gentle on the body and skin while still providing strong odor control. With non-chemical, clean ingredients, it offers a nourishing and effective option for those seeking a simple, naturally derived underarm routine.

Question 46

What does Antioxidant Balm smell like?

Accepted Answer

The balm features a grounding, herbal aroma with warm, earthy undertones from a healing blend of organic Frankincense, Lavender, and Helichrysum essential oils. These botanicals not only create a comforting scent but also contribute to the balm’s rejuvenating and restorative benefits.

Question 47

What does Baby Balm smell like?

Accepted Answer

The Baby Balm is unscented, as we intentionally formulated without essential oils to ensure the purest, most gentle formula for babies and nursing mothers. Any subtle, natural aroma you may notice is from the pure, nutrient-dense ingredients like our organic extra virgin olive oil, unrefined tallow and healing herbs.

Question 48

What does Bergamot + Eucalyptus Deodorant smell like?

Accepted Answer

The Primally Pure Bergamot + Eucalyptus Deodorant has an uplifting, fresh, and spa-like aroma that transforms your daily routine into a moment of wellness. This therapeutic blend combines organic Eucalyptus for a bright, purifying, and clarifying note, with Bergamot for a refreshing, stress-relieving citrus undertone. Together, these botanicals deliver powerful deodorizing benefits while promoting a sense of calm and clarity.

Question 49

What does Blue Tansy Deodorant smell like?

Accepted Answer

The Primally Pure Blue Tansy Deodorant has an herbaceous, floral, and subtly sweet aroma from a soothing blend of organic essential oils. The iconic scent is characterized by Blue Tansy, which lends a unique, restorative herbaceous note, and Geranium, which adds a soft, floral undertone. This combination is highly effective at combating odor while helping to calm inflammation.

Question 50

What does Charcoal Deodorant smell like?

Accepted Answer

The Charcoal Deodorant has a refreshing, invigorating aroma with a purifying combo of organic Eucalyptus and Peppermint essential oils. This intentional scent is both uplifting and soothing with bright, clarifying aromatherapy benefits that are potent but not overpowering. It is a best-selling aroma blend for customers seeking a clean, fresh scent profile without any artificial fragrance.

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Helpful Resources

Oral Microbiome 101: Why Your Oral Microbiome Matters More Than You Think

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We use nature’s most precious elements to make non-toxic skincare products that support radiant skin, a healthy body + a happy self.

no artificial anything

Sustainably sourced

made in the usa

happiness guaranteed

Cart0 items

New Latte Lip Oil

Transformative Tallow Skincare

Calmer, soothed skin in just two weeks

Skin-Specific Serums

Find Your Pure-fect Deodorant

Winter Wellness Rituals

Crisp Smoky Woods Home Collection

Palo Santo Aromatherapy

Grounded Wellness Podcast

Baking Soda Free Deodorant

Clarifying Cream

Balance + Brighten

Product Benefits

How to Use Clarifying Cream

Key Ingredients

Tallow from Grass-Fed Cows Learn More

Emu Oil Learn More

Manuka Essential Oil Learn More

Neroli Essential Oil Learn More

All Ingredients

Complete Your Daily Ritual

Frequently Asked Questions

Real Customer Reviews

Helpful Resources

Oral Microbiome 101: Why Your Oral Microbiome Matters More Than You Think

Your Inner Winter: How to Embrace the Stillness of the Menstrual Phase

Lanolin for Lips vs. Conventional Lip Balms: Why the Difference Matters

The Tale of Two Sisters: The Heart of the Holiday Season (A Reflection From Our Holistic Esthetician)

We use nature’s most precious elements to make non-toxic skincare products that support radiant skin, a healthy body + a happy self.

no artificial anything

Sustainably sourced

made in the usa

happiness guaranteed

Tallow from Grass-Fed Cows
Learn More

Emu Oil
Learn More

Manuka Essential Oil
Learn More

Neroli Essential Oil
Learn More