Three Primally Pure Home Collection products. A Hand Soap, Candle and Room Spray on a dark surface with a lit candle and fruit. Cool Citrus Breeze Non-Toxic Home Products by Primally Pure

Upgraded Seasonal Home Bundles

Let this collection fill your space with bright citrus notes, hints of fresh herbs and the subtle warmth of summer sunlight – all without compromising your air quality (or quality of life).

Holistic Staples

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JUST LANDED:

The Jet Set Bundle

Your favorite body care – now travel-sized. Packed in a custom organic bag, Body Wash, Body Butter, Deodorant + Lip Balm (in summer scents) help you feel fresh and glowy on the go.

Over 40,000 5-Star Reviews

the pure promise

We use nature’s most precious elements to make non-toxic skincare products that support radiant skin, a healthy body + a happy self.

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no artificial anything

We use nature’s most precious elements and nothing more.

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Sustainably sourced

From small family farms to wildcrafted botanicals to ethically processes ingredients, we take sourcing seriously.

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made in the usa

Handcrafted with love in sunny southern California.

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happiness guaranteed

If you’re not 100% satisfied, we’ll give you your money back.