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Face Cleansers Sprays + Mists Serums Balms + Creams Masks Lips CBD Shop All Face
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Face
Shop by Category Cleansers Sprays + Mists Serums Balms + Creams Masks Wellness Tools Lips CBD Skincare Skin-Specific Regimens Shop All
Shop by Skin State Oil-Rich Skin Dry Skin Balanced Skin Sensitive Skin Acne Prone Skin
Antioxidant Balm + Everything Balm

93% of testers reported calmer, soothed skin in just two weeks
Your Perfect Routine

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for your skin state
Hair + Body
Hair + Body Deodorant Dry Shampoo Wellness Tools Sprays Shop All Body
Bath + Moisturizers Body Cleansers Body Butter Body Oils Bath + Shower Baby
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A New Take on Clean

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Home
Shop by Category Candles Hand Soaps Room Sprays Palo Santo Shop All Home
Shop by Scent Sweet Floral Sage Cool Citrus Breeze Crisp Smoky Woods Warm Citrus Spice

Spring / Summer Home

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Quizzes Skin Quiz Deodorant Quiz Serum Quiz Facial Tools Quiz
Guides + Resources Holistic Skincare Acne Care Natural Deodorant Wellness Tools Serum Comparison Mask Comparison Balm Comparison Product Application
Explore Regenerative Farm Ingredients Glossary Recycling Program Pure Life Blog
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Primally PURE

Jenna's fave!

About To Go Pro Pack

$ 182.00

Adult Acne Bundle

$ 112.00
Best-Seller

Almond + Vanilla Body Butter

$ 28.00

Almond + Vanilla Body Wash

$ 20.00

Angi Fletcher Bundle

$ 66.00 $ 74.00
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Antioxidant Balm

$ 38.00
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Baby Balm

$ 18.00

Baby Bar

$ 12.00

Baby Oil

$ 28.00

Baby Powder

$ 12.00

Balanced Regimen: The Basics

$ 82.00 $ 96.00

Balanced Regimen: The Essentials

$ 125.00 $ 146.00

Balanced Regimen: The Works

$ 184.00 $ 218.00

Bath Soak Packet

$ 12.00
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Bergamot + Eucalyptus Body Polish

$ 14.00
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Bergamot + Eucalyptus Body Wash

$ 20.00
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Bergamot + Eucalyptus Candle

$ 44.00
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Bergamot + Eucalyptus Deodorant

$ 16.00
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Bergamot + Eucalyptus Shower Steamer

$ 32.00
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Bergamot + Eucalyptus Whipped Body Butter

$ 26.00

Bian Gua Sha Stone

$ 44.00
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Blue Tansy Body Oil

$ 46.00
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Blue Tansy Deodorant

$ 16.00

Body Butter Trio

$ 38.00
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Body Dry Brush

$ 16.00
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Body Wash Trio

$ 54.00 $ 60.00
GIFTING FAV

Candle Trio

$ 60.00 Sold Out
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Charcoal Deodorant

$ 16.00

Citrus + Mint Body Butter

$ 26.00

Citrus + Mint Body Wash

$ 20.00

Clarifying Bar

$ 16.00

Clarifying Collection

$ 124.00

Clarifying Combo

$ 88.00 $ 96.00

Clarifying Cream

$ 34.00

Clarifying Face Mask

$ 52.00